Tea Tree Lemon Sage Thickening Conditioner 300ml

Tea Tree Lemon Sage Thickening Conditioner 300ml

This thickening conditioner is specially formulated with tea tree oil, lemon, and sage extracts to promote healthy hair growth and add volume to fine or thinning hair.

Key Features: - Contains natural ingredients like tea tree oil, lemon, and sage - Promotes healthy hair growth - Adds volume and thickness to fine or thinning hair - Helps to strengthen and nourish hair

For whom: This conditioner is suitable for those with fine or thinning hair who want to promote healthy hair growth and add volume to their locks.

Pros: - Natural ingredients - Promotes healthy hair growth - Adds volume and thickness - Strengthens and nourishes hair

Cons: - May not be suitable for all hair types - Some users may find the scent overpowering

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains ingredients popular for hair thickening in Indian market.	Vogue
Brand Strength	20	18	Well-established brand with positive reputation in the market.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the segment.	Retail360
Competition	10	10	Facing moderate competition from other established thickening conditioners.	Beauty Insider
Use-case Advantage	5	3	Addresses the specific need for hair thickening among Indian consumers.	BeautyNow
Final Market Score	100	76/100 (3.80/5)	Well-positioned thickening conditioner in a growing Indian market segment.

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