Raaga Professional Pro Botanix Repair and Nourish Conditioner Wheat Protein Extract 1000 ml

Raaga Professional Pro Botanix Repair and Nourish Conditioner Wheat Protein Extract 1000 ml

About Product: Raaga Professional Pro Botanix Repair and Nourish Conditioner is a high-quality hair care product that is designed to repair and nourish damaged hair. With the infusion of wheat protein extract, this conditioner helps to strengthen and moisturize hair, leaving it soft and silky.

Key Features: The key feature of this conditioner is its ability to repair and nourish hair, making it ideal for those with damaged or dry hair. The wheat protein extract helps to strengthen the hair from within, while also providing essential moisture for softer, smoother hair.

For whom: This conditioner is perfect for anyone looking to revitalize their hair and improve its overall health. It is especially beneficial for those with damaged or dry hair, as it provides the necessary nutrients to repair and nourish each strand.

Pros: Some pros of Raaga Professional Pro Botanix Repair and Nourish Conditioner include its ability to repair and moisturize damaged hair, leaving it soft and silky. The wheat protein extract also helps to strengthen the hair, reducing breakage and promoting healthier hair growth.

Cons: One potential con of this conditioner is that it may not be suitable for those with very fine or oily hair, as the moisturizing properties may weigh down the hair. Additionally, some users may find the fragrance of the conditioner to be too strong for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains wheat protein extract, aligning with current trend towards natural ingredients.	Euromonitor
Brand Strength	20	10	Established brand with good reputation in the hair care segment.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other brands offering similar natural hair care conditioners.	MarketWatch
Use-case Advantage	5	5	Suitable for repairing and nourishing damaged hair, meeting a common consumer need.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Raaga Professional Pro Botanix Repair and Nourish Conditioner Wheat Protein Extract 1000 ml is a competitive product in the Indian conditioner market, well-positioned to capitalize on the growing demand for natural hair care solutions.

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