Nat Habit Rosemary Conditioner for Women Men Hairfall Bio activated for Dry Frizzy Hair Moisturizing Nourishing with Argan Oil for Shiny Hair Suitable for Curly Dry Frizzy Hair Oily Scalp 150ml

Nat Habit Rosemary Conditioner for Women Men Hairfall Bio activated for Dry Frizzy Hair Moisturizing Nourishing with Argan Oil for Shiny Hair Suitable for Curly Dry Frizzy Hair Oily Scalp 150ml

About Product: Nat Habit Rosemary Conditioner is a bio-activated formula designed to nourish and moisturize dry, frizzy hair. Infused with Argan oil, this conditioner helps to add shine and hydration to your hair, leaving it soft and manageable. Key Features: - Bio-activated formula - Contains Argan oil for added shine - Nourishes and moisturizes dry, frizzy hair - Suitable for curly, dry, frizzy hair and oily scalp - Comes in a 150ml bottle For whom: This conditioner is suitable for both men and women who have dry, frizzy hair in need of hydration and nourishment. It is also great for those with curly hair or oily scalps looking to improve the overall health and appearance of their hair. Pros: - Leaves hair feeling soft and manageable - Adds shine and hydration to dry, frizzy hair - Suitable for a variety of hair types - Contains natural ingredients like Rosemary and Argan oil Cons: - Some may find the scent too strong - May not be suitable for those with sensitivity to certain ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers bio-activated formula with argan oil catering to various hair types.	Vogue India
Brand Strength	20	18	Established brand with positive reputation for haircare products.	Brand Equity
Category Momentum	20	15	Growing demand for natural haircare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair conditioners in India.	Retail360
Competition	10	8	Facing competition from both international and local brands offering similar haircare solutions.	Business Today
Use-case Advantage	5	5	Addresses multiple hair concerns like dryness, frizz, and hair fall.	Elle India
Final Market Score	100	76/100 (3.80/5)	Well-positioned natural conditioner with strong brand backing in a competitive market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—