Mittiy Made Fermented Rice Water Conditioner for Hair with Avocado Natural Hair Conditioner for Dry Frizzy Hair with Rice Water Extract Nourishing Conditioner with Strength Growth Formula 250 ML

Mittiy Made Fermented Rice Water Conditioner for Hair with Avocado Natural Hair Conditioner for Dry Frizzy Hair with Rice Water Extract Nourishing Conditioner with Strength Growth Formula 250 ML

**About Product:** Mittiy Made Fermented Rice Water Conditioner is a natural hair conditioner that is specially formulated with rice water extract and avocado to nourish and hydrate dry, frizzy hair. It contains a strength growth formula that helps to promote healthy hair growth.

**Key Features:** This conditioner is made with all-natural ingredients and is free from harmful chemicals like sulfates, parabens, and silicones. The fermented rice water helps to strengthen hair follicles and improve hair texture, while avocado provides deep hydration and nourishment.

**For whom:** This conditioner is suitable for individuals with dry, frizzy hair looking to improve hair texture and promote healthy growth. It is safe for all hair types and can be used on colored and chemically treated hair.

**Pros:** - Nourishes and hydrates dry, frizzy hair - Strengthens hair follicles - Promotes healthy hair growth - Free from harmful chemicals **Cons:** - May not be suitable for individuals with avocado allergies - Some users may find the scent too strong

Overall, Mittiy Made Fermented Rice Water Conditioner is a great choice for those looking for a natural and effective conditioner to improve the health and appearance of their hair.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative use of fermented rice water and avocado for dry, frizzy hair.	Nielsen
Brand Strength	20	18	Established brand reputation in the hair care segment.	Euromonitor
Category Momentum	20	15	Growing demand for natural hair conditioners in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural conditioners.	GfK
Competition	10	8	Facing moderate competition from other natural hair conditioners in the market.	IRI
Use-case Advantage	5	5	Addresses specific needs of nourishing and strengthening dry hair.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong contender in the natural hair conditioner segment in India.

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