L Oreal Paris Hair Expertise Color Protect Conditioner 192 5ml 10 Extra

L Oreal Paris Hair Expertise Color Protect Conditioner 192 5ml 10 Extra

L'Oreal Paris Hair Expertise Color Protect Conditioner is a top-notch product designed to protect colored hair and keep it looking vibrant and fresh. It is formulated with UV filters that help shield hair from sun damage and prevent color fading. Additionally, it nourishes hair without weighing it down, leaving it soft and manageable.

Key Features: - Formulated with UV filters to protect colored hair - Nourishing formula that leaves hair soft and manageable - Helps prevent color fading - Suitable for all hair types

For whom: This conditioner is perfect for anyone with colored hair who wants to maintain their vibrant hair color and keep it looking fresh and healthy. It is suitable for all hair types and textures.

Pros: - Protects hair from sun damage - Prevents color fading - Nourishes and softens hair Cons: - May be a bit pricey compared to other conditioners

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for color-treated hair, meeting a specific need in the market.	Beauty Insider
Brand Strength	20	18	L'Oreal Paris is a well-established and trusted brand in India.	Brand Equity
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	0	Intense competition in the conditioner market segment.	Business Standard
Use-case Advantage	5	3	Offers extra protection for colored hair, a unique selling point.	Vogue
Final Market Score	100	66/100 (3.30/5)	L'Oreal Paris Hair Expertise Color Protect Conditioner 192.5ml 10 Extra is a well-positioned product in the Indian conditioner market.

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