Bhumittra Amla Reetha Shikkakai Bhringraj and Hibiscus Powder for Hair Natural Cleanser and Conditioner for Hair 100 Pure and Natural Pack of 5 50g

Bhumittra Amla Reetha Shikkakai Bhringraj and Hibiscus Powder for Hair Natural Cleanser and Conditioner for Hair 100 Pure and Natural Pack of 5 50g

Bhumittra Amla Reetha Shikkakai Bhringraj and Hibiscus Powder is a natural hair cleanser and conditioner made from a blend of potent Ayurvedic herbs.

Key Features: - Contains only pure and natural ingredients - Helps cleanse and condition the hair without stripping it of its natural oils - Promotes hair growth and strengthens the roots - Suitable for all hair types - Pack of 5 50g packets for convenience

For whom: This product is ideal for anyone looking for a natural alternative to commercial hair care products. It is suitable for all hair types and can help address a variety of hair concerns including dullness, dryness, and dandruff.

Pros: - 100% pure and natural ingredients - Helps promote healthy hair growth - Convenient pack of 5 for long-term use - Suitable for all hair types - Cleanses and conditions the hair effectively

Cons: - Some users may find the herbal scent overpowering - Requires a bit of effort to prepare and apply compared to liquid shampoos

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a blend of popular herbal ingredients for effective hair care.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal hair care products.	Business Standard
Competition	10	6	Facing competition from established and emerging herbal hair care brands.	India Today
Use-case Advantage	5	5	Convenient pack size for regular use and travel-friendly.	Femina
Final Market Score	100	66/100 (3.30/5)	Well-positioned natural hair care powder with strong brand and competitive pricing.

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