DKNY Be Delcious Pool Party Mai Tai Body Mist For Women 250ml

DKNY Be Delcious Pool Party Mai Tai Body Mist For Women 250ml

About Product: This DKNY Be Delicious Pool Party Mai Tai Body Mist is a refreshing and energizing fragrance that is perfect for the summer season. It is inspired by tropical cocktails and fun pool parties, making it the ideal accessory for those hot days.

Key Features: The body mist comes in a generous 250ml size, ensuring you can enjoy the scent all season long. Its tropical notes of mango, guava, and mandarin create a fruity and vibrant aroma that will lift your spirits and leave you feeling refreshed.

For whom: This body mist is perfect for women who love fruity and summery fragrances. Whether you're heading to the beach, lounging by the pool, or simply want to feel like you're on a tropical getaway, this fragrance is sure to transport you to paradise.

Pros: - Long-lasting scent - Refreshing and energizing - Perfect for summer - Generous size

Cons: - Some may find the scent too fruity - May not be suitable for those who prefer more subtle fragrances.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Refreshing scent and long-lasting formula.	FragranceX
Brand Strength	20	15	DKNY known for quality and trendy fragrances.	Brandwatch
Category Momentum	20	10	Body sprays & mists trending in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Pricebaba
Competition	10	9	Facing competition from established and new brands.	Euromonitor
Use-case Advantage	5	2	Ideal for daily use and summer season.	Vogue
Final Market Score	100	66/100 (3.30/5)	DKNY Be Delicious Pool Party Mai Tai Body Mist offers a refreshing and trendy option in the competitive body sprays & mists segment in India.

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