Parasoft Cream for Dry Dehydrated Skin Intense Moisturizer Nourishing Cold Cream Winter Cream with Goodness of Aloe vera for both Men Women 500GM Pack of 2

Parasoft Cream for Dry Dehydrated Skin Intense Moisturizer Nourishing Cold Cream Winter Cream with Goodness of Aloe vera for both Men Women 500GM Pack of 2

Key Features: - Intense moisturizer for dry, dehydrated skin - Nourishing cold cream with the goodness of aloe vera - Suitable for both men and women - Comes in a convenient 500gm pack of 2

For whom: This product is perfect for those with dry, dehydrated skin looking for intense hydration during the winter months. It is suitable for both men and women who want a nourishing cold cream to help combat dryness and restore moisture to their skin.

Pros: - Deeply moisturizes and nourishes the skin - Contains aloe vera for added hydration and soothing benefits - Comes in a large pack size, providing plenty of product for daily use - Suitable for all skin types

Cons: - May be too heavy for those with oily or combination skin types - Scent may be overpowering for sensitive individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in aloe vera, suitable for dry and dehydrated skin.	Beautypedia
Brand Strength	20	18	Established brand with good reputation in skincare.	Brandwatch
Category Momentum	20	15	Growing demand for body creams in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for a pack of 2 large containers.	Retail Gazette
Competition	10	8	Facing competition from similar aloe vera-based winter creams.	Euromonitor
Use-case Advantage	5	5	Addresses the specific needs of both men and women.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned winter cream with aloe vera for dry skin in a competitive market.

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