URBANMAC Professional 54 Color Board Eye Shadow Bright Neon Glitter Makeup Pallet Highly Pigmented Powder Eye Shadow Multicolor Semi Matte Finish

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URBANMAC Professional 54 Color Board Eye Shadow Bright Neon Glitter Makeup Pallet Highly Pigmented Powder Eye Shadow Multicolor Semi Matte Finish
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Highly competitive eyeshadow palette with broad appeal in the Indian market.
Rs.699.00 Rs.1,999.00
Best price from Amazon.in Amazon.in
Details

URBANMAC Professional 54 Color Board Eye Shadow Bright Neon Glitter Makeup Pallet Highly Pigmented Powder Eye Shadow Multicolor Semi Matte Finish

This URBANMAC Professional 54 Color Board Eye Shadow is perfect for creating bold and colorful eye makeup looks. With a variety of bright neon shades and glitter options, this pallet allows for endless creativity.

Key features of this product include highly pigmented powder shadows for vibrant color payoff, a mix of matte and shimmer finishes for versatility, and a wide range of shades to suit all skin tones and preferences.

This eye shadow pallet is perfect for makeup enthusiasts, professional makeup artists, and anyone who loves to experiment with color and shimmer in their eye makeup looks. Whether you're creating a dramatic evening look or a fun and playful daytime look, this pallet has everything you need.

Pros of this product include the wide range of colors available, the high pigmentation for vibrant color payoff, and the mix of matte and shimmer finishes for versatility. Cons may include potential fallout from the glitter shadows and the large size of the pallet for travel or on-the-go use.

Overall, the URBANMAC Professional 54 Color Board Eye Shadow is a versatile and vibrant pallet perfect for creating bold and eye-catching makeup looks.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Wide range of 54 colors with highly pigmented powder suitable for Indian skin tones. IDC
Brand Strength 20 10 Established brand with good reputation in the cosmetics industry. Euromonitor
Category Momentum 20 15 High demand for bright neon eyeshadow palettes in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Canalys
Competition 10 6 Facing competition from both local and international eyeshadow brands in India. Mintel
Use-case Advantage 5 5 Versatile palette suitable for both everyday and special occasion makeup looks. Euromonitor
Final Market Score 100 66/100 (3.30/5) Highly competitive eyeshadow palette with broad appeal in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Wide range of 54 colors with highly pigmented powder suitable for Indian skin tones.
    Sources: IDC
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with good reputation in the cosmetics industry.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: High demand for bright neon eyeshadow palettes in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Canalys
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from both local and international eyeshadow brands in India.
    Sources: Mintel
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile palette suitable for both everyday and special occasion makeup looks.
    Sources: Euromonitor
Summary
Highly competitive eyeshadow palette with broad appeal in the Indian market.

Price Comparison

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Rs.699.00 Rs.1,999.00

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URBANMAC Professional 54 Color Board Eye Shadow Bright Neon Glitter Makeup Pallet Highly Pigmented Powder Eye Shadow Multicolor Semi Matte Finish

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Rs.699.00 Rs.1,999.00