Pantene Pro V Gold Series Leave On Detangling Milk 7 6 Fluid Ounce for African American Ethnic and Curly Hair Care

Pantene Pro V Gold Series Leave On Detangling Milk 7 6 Fluid Ounce for African American Ethnic and Curly Hair Care

The Pantene Pro V Gold Series Leave On Detangling Milk is specially formulated for African American, ethnic, and curly hair types. This lightweight detangling milk helps to moisturize, soften, and detangle hair, leaving it smooth and manageable.

Key Features: - Formulated with argan oil to nourish hair - Helps to reduce breakage and frizz - Lightweight formula that does not weigh hair down - Can be used on wet or dry hair

For whom: This product is perfect for those with African American, ethnic, and curly hair types who struggle with tangles and knots. It is also great for anyone looking to add moisture and softness to their hair without weighing it down.

Pros: - Leaves hair feeling soft and smooth - Helps to detangle knots and reduce breakage - Lightweight formula that does not leave a greasy residue - Can be used on both wet and dry hair

Cons: - Some users may find the scent to be too strong - May not be as effective for those with extremely thick or coarse hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored formulation for African American and curly hair needs	Euromonitor
Brand Strength	20	18	Pantene's strong brand reputation and trust in the Indian market	Brandwatch
Category Momentum	20	15	Growing demand for specialized hair care products in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar premium products in India	AC Nielsen
Competition	10	8	Facing competition from local and international brands with similar offerings	Kantar
Use-case Advantage	5	5	Effective detangling and nourishing properties for specific hair types	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand and tailored formulation give Pantene Pro V Gold Series an edge in the Indian conditioner market.

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