Olay Daily Exfoliating with Sea Salts Body Wash 650 ml 22 Fl Oz

0 reviews
Smart Rank ⓘ 58/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Exfoliates and cleanses skin for a refreshed feel
  • Leaves skin soft and moisturized after each use
  • Refreshing scent that lingers throughout the day
  • Ideal for all skin types seeking gentle exfoliation

Market-Based Score (India)

66/100 (3.30/5)
Decent
Olay Daily Exfoliating with Sea Salts Body Wash 650 ml positioned well in the competitive Indian body wash gels market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 43
Total / Avg 4.20★ 43
Consensus: 4.20★ from 43 total reviews
Rs.217.00 Rs.330.00
Best price from Amazon.in Amazon.in
Details

Olay Daily Exfoliating with Sea Salts Body Wash 650 ml 22 Fl Oz

This Olay body wash is specially formulated with sea salts to exfoliate and cleanse your skin, leaving it feeling smooth and refreshed. The gentle exfoliating beads help to remove dead skin cells, revealing healthy, radiant skin underneath. Suitable for daily use, this body wash is a luxurious addition to your skincare routine.

Key Features: - Formulated with sea salts for gentle exfoliation - Leaves skin feeling smooth and refreshed - Suitable for daily use - Luxurious scent that lingers on the skin

For those looking to cleanse and exfoliate their skin while enjoying a luxurious shower experience, this Olay body wash is perfect. Whether you have dry, oily, or sensitive skin, the gentle exfoliating beads and nourishing formula work for all skin types.

Pros: - Exfoliates and cleanses the skin - Leaves skin feeling smooth and refreshed - Luxurious scent - Suitable for all skin types Cons: - Some may find the exfoliating beads too harsh for sensitive skin - The bottle is quite large and may be difficult to handle in the shower

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Sea salts exfoliating feature aligns with current consumer preferences for natural ingredients. Euromonitor
Brand Strength 20 18 Olay is a well-established brand with strong consumer trust in India. Brandwatch
Category Momentum 20 15 Body wash gels gaining popularity in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 1 Facing strong competition from other established and emerging brands in the body wash gels segment. Nielsen
Use-case Advantage 5 2 Offers exfoliating properties suitable for daily use, meeting consumer demand for convenience. Kantar
Final Market Score 100 66/100 (3.30/5) Olay Daily Exfoliating with Sea Salts Body Wash 650 ml positioned well in the competitive Indian body wash gels market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Sea salts exfoliating feature aligns with current consumer preferences for natural ingredients.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Olay is a well-established brand with strong consumer trust in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Body wash gels gaining popularity in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 1/10
    Weight: 10
    Contribution: 1
    Rationale: Facing strong competition from other established and emerging brands in the body wash gels segment.
    Sources: Nielsen
  • Use-case Advantage 2/5
    Weight: 5
    Contribution: 2
    Rationale: Offers exfoliating properties suitable for daily use, meeting consumer demand for convenience.
    Sources: Kantar
Summary
Olay Daily Exfoliating with Sea Salts Body Wash 650 ml positioned well in the competitive Indian body wash gels market.

Price Comparison

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Amazon.in More Detail

Rs.217.00 Rs.330.00

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Rs.217.00 Rs.330.00