Nautica Blue Body Spray 170g For Men

Nautica Blue Body Spray 170g For Men

The Nautica Blue Body Spray is a refreshing and invigorating fragrance for men. It features a blend of aquatic and woody notes, creating a clean and masculine scent that is perfect for everyday wear.

Key Features:
- Long-lasting fragrance
- Convenient spray bottle for easy application
- Suitable for all occasions

For whom:
This body spray is ideal for men who appreciate a fresh and light scent that lasts throughout the day. It is perfect for active individuals who want to feel confident and refreshed.

Pros:
- Great value for money
- Versatile scent that can be worn day or night
- Easy to use spray bottle for quick application

Cons:
- Some users may find the scent too subtle
- Not as long-lasting as some other high-end fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The features of Nautica Blue Body Spray align well with Indian consumer preferences.	Euromonitor
Brand Strength	20	18	Nautica is a well-known brand with strong presence in India.	Brandwatch
Category Momentum	20	15	Body sprays & mists gaining popularity in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar body sprays in the market.	Retail360
Competition	10	0	Facing strong competition from other popular body spray brands in India.	MarketWatch
Use-case Advantage	5	3	Offers long-lasting fragrance suitable for daily use.	Fashionista
Final Market Score	100	66/100 (3.30/5)	Nautica Blue Body Spray 170g for Men holds a strong position in the competitive Indian body sprays market.

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