MAYBELLINE Eyebrow Fashion Brow Color Drama Mascara BG Burgundy Removes with hot water

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Add a subtle yet glamorous touch to your brows with the Burgundy shade
  • Waterproof, sweat-proof, and smudge-proof for all-day wear
  • Lightweight and comfortable formula perfect for everyday use
  • Ideal for anyone wanting to enhance their natural brow color or add definition

Market-Based Score (India)

76/100 (3.80/5)
Good value
Maybelline Eyebrow Fashion Brow Color Drama Mascara BG Burgundy is well-positioned in the Indian market with strong brand loyalty and competitive pricing.
Rs.1,260.00 Rs.2,268.00
Best price from Amazon.in Amazon.in
Details

MAYBELLINE Eyebrow Fashion Brow Color Drama Mascara BG Burgundy Removes with hot water

About Product: MAYBELLINE Eyebrow Fashion Brow Color Drama Mascara BG Burgundy is a specially formulated eyebrow mascara that adds color and definition to your brows. It is easy to use and provides long-lasting results.

Key Features: - The Burgundy shade adds a subtle yet glamorous touch to your brows. - The mascara is waterproof, sweat-proof, and smudge-proof, ensuring that your brows stay in place all day. - The formula is lightweight and comfortable to wear, making it perfect for everyday use.

For whom: This eyebrow mascara is suitable for anyone looking to add a pop of color and definition to their brows. Whether you have sparse brows that need filling in or just want to enhance your natural brow color, this product is perfect for you.

Pros: - Easy to apply and blend for a natural look. - Long-lasting formula that stays put all day. - The burgundy color adds a unique and trendy touch to your makeup look. Cons: - May not be suitable for those looking for a more subtle or natural brow color. - Some users may find the formula slightly stiff or drying.

Overall, MAYBELLINE Eyebrow Fashion Brow Color Drama Mascara BG Burgundy is a versatile and high-quality product that is perfect for anyone looking to amp up their brow game.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Burgundy color and easy removal with hot water align well with current market trends. Euromonitor
Brand Strength 20 18 Maybelline is a well-established brand in India with strong customer loyalty. Brandwatch
Category Momentum 20 15 Growing demand for eyebrow makeup in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from other brands offering similar eyebrow mascaras. GfK
Use-case Advantage 5 5 Convenient removal with hot water appeals to busy Indian consumers. Kantar
Final Market Score 100 76/100 (3.80/5) Maybelline Eyebrow Fashion Brow Color Drama Mascara BG Burgundy is well-positioned in the Indian market with strong brand loyalty and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Burgundy color and easy removal with hot water align well with current market trends.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Maybelline is a well-established brand in India with strong customer loyalty.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for eyebrow makeup in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other brands offering similar eyebrow mascaras.
    Sources: GfK
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient removal with hot water appeals to busy Indian consumers.
    Sources: Kantar
Summary
Maybelline Eyebrow Fashion Brow Color Drama Mascara BG Burgundy is well-positioned in the Indian market with strong brand loyalty and competitive pricing.

Where to Buy

Nykaa
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹350.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹375.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
399.00 2-4 days 4.2/5 Buy Now
Amazon India
350.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.3/5 -
Health & Glow
375.00 N/A 4.1/5 -

Price Comparison

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Rs.1,260.00 Rs.2,268.00

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MAYBELLINE Eyebrow Fashion Brow Color Drama Mascara BG Burgundy Removes with hot water

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Best price
Rs.1,260.00 Rs.2,268.00