MARS Glossy Liquid Eye Got This Eyeliner Quick Drying Smudge Proof Long Lasting Eye Liner with Fine Tip 7 ml Black

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Create dramatic eye looks with glossy finish and precise lines
Enjoy long-lasting formula that stays put all day without smudging
Quick-drying eyeliner for easy application and hassle-free touch-ups
Fine tip design for precise application, ideal for all eyeliner lovers

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and features position MARS Glossy Liquid Eye Got This Eyeliner well in the growing Indian eyeliner market.

Rs.166.00 Rs.179.00

Best price from

Amazon.in

Details

MARS Glossy Liquid Eye Got This Eyeliner Quick Drying Smudge Proof Long Lasting Eye Liner with Fine Tip 7 ml Black

Key Features: - Glossy finish - Liquid formula - Quick drying - Smudge proof - Long lasting - Fine tip for precise application - 7 ml of product - Color: Black

For whom: This eyeliner is perfect for anyone looking for a high-quality, long-lasting eyeliner with a glossy finish. It is ideal for those who want a precise application with a fine tip and value smudge-proof and quick-drying formulas.

Pros: - Glossy finish adds drama to any eye look - Long-lasting formula stays put all day - Quick drying for ease of application - Fine tip allows for precise lines - Smudge-proof formula prevents any mishaps throughout the day

Cons: - Some users may find the formula too liquidy - Fine tip may require a steady hand for precise application

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Eyeliner with quick drying, smudge proof, and long-lasting features is highly sought after in India.	Euromonitor
Brand Strength	20	18	MARS is a well-known brand with strong presence in India.	Brandwatch
Category Momentum	20	15	Eyeliner category growing rapidly in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar eyeliners in the Indian market.	Retail360
Competition	10	8	Facing moderate competition from other popular eyeliner brands in India.	Cosmopolitan
Use-case Advantage	5	5	Fine tip allows for precise application, catering to Indian consumers' preference for detailed eye makeup.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and features position MARS Glossy Liquid Eye Got This Eyeliner well in the growing Indian eyeliner market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Eyeliner with quick drying, smudge proof, and long-lasting features is highly sought after in India.

Sources: Euromonitor
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: MARS is a well-known brand with strong presence in India.

Sources: Brandwatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Eyeliner category growing rapidly in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar eyeliners in the Indian market.

Sources: Retail360
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other popular eyeliner brands in India.

Sources: Cosmopolitan
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Fine tip allows for precise application, catering to Indian consumers' preference for detailed eye makeup.

Sources: Vogue

Summary

Strong brand and features position MARS Glossy Liquid Eye Got This Eyeliner well in the growing Indian eyeliner market.

Where to Buy

Nykaa

₹299.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹350.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹399.00

N/A · ⭐ 4.3/5

Health & Glow

₹320.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	299.00	2-4 days	4.2/5	Buy Now
Amazon India	350.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	399.00	N/A	4.3/5	-
Health & Glow	320.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	MARS Glossy Liquid Eye Got This Eyeliner Quick Drying Smudge Proof Long Lasting Eye Liner with Fine Tip 7 ml Black In Stock	Rs.166.00 Rs.179.00 COD	GO TO STORE GO TO STORE
MARS Glossy Liquid Eye Got This Eyeliner Quick Drying Smudge Proof Long Lasting Eye Liner with Fine Tip 7 ml Black In Stock COD