Mamaearth Vitamin C Moisturizing Body Wash with Vitamin C Refreshing Lemon Scent for Skin Illumination 275ml Deeply Cleanses Intensely Moisturizes Long Lasting Fragrance Radiant Glow All Skin Types Pack of 3

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Mamaearth Vitamin C Moisturizing Body Wash with Vitamin C Refreshing Lemon Scent for Skin Illumination 275ml Deeply Cleanses Intensely Moisturizes Long Lasting Fragrance Radiant Glow All Skin Types Pack of 3
Smart Rank ⓘ 63/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with Vitamin C & lemon scent for skin illumination
  • Deeply cleanses & intensely moisturizes all skin types
  • Long-lasting fragrance & radiant glow
  • Pack of 3 for continuous use & freshness all day

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with competitive pricing and feature fit, facing moderate competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 42
Total / Avg 4.10★ 42
Consensus: 4.10★ from 42 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Refreshing lemon scent
  • Deeply cleanses
  • Intensely moisturizes

⚠️ What to Watch

  • Fragrance may be too strong for some
  • Packaging prone to leaking
  • Not suitable for sensitive skin
Rs.220.00 Rs.288.00
Best price from Amazon.in Amazon.in
Details

Mamaearth Vitamin C Moisturizing Body Wash with Vitamin C Refreshing Lemon Scent for Skin Illumination 275ml Deeply Cleanses Intensely Moisturizes Long Lasting Fragrance Radiant Glow All Skin Types Pack of 3

About Product: Mamaearth Vitamin C Moisturizing Body Wash is a refreshing and invigorating body wash that deeply cleanses the skin while intensely moisturizing it. Packed with Vitamin C and a refreshing lemon scent, this body wash leaves the skin feeling fresh, clean, and radiant.

Key Features: - Contains Vitamin C for skin illumination - Deeply cleanses the skin - Intensely moisturizes for soft and supple skin - Long-lasting fragrance for a refreshing experience - Suitable for all skin types

For whom: This body wash is ideal for those looking to cleanse and moisturize their skin while achieving a radiant glow. Suitable for all skin types, it is perfect for those who want to indulge in a refreshing and invigorating shower experience.

Pros: - Contains Vitamin C for skin benefits - Deeply cleanses and moisturizes the skin - Long-lasting fragrance for a refreshing feeling - Suitable for all skin types Cons: - May not be suitable for those with extremely sensitive skin or allergies to specific ingredients.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Vitamin C, moisturizing, and skin illumination align with current consumer preferences. Euromonitor
Brand Strength 20 18 Mamaearth's strong brand reputation for natural skincare products. Brandwatch
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market. Mintel
Price Positioning 20 10 Competitively priced for a pack of 3, appealing to price-conscious Indian consumers. Retail360
Competition 10 8 Facing moderate competition from established and emerging brands in the body wash gel segment. Nielsen
Use-case Advantage 5 5 Offers deep cleansing, intense moisturization, and a long-lasting fragrance, catering to diverse skin needs. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand with competitive pricing and feature fit, facing moderate competition in a growing market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Vitamin C, moisturizing, and skin illumination align with current consumer preferences.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Mamaearth's strong brand reputation for natural skincare products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a pack of 3, appealing to price-conscious Indian consumers.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and emerging brands in the body wash gel segment.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers deep cleansing, intense moisturization, and a long-lasting fragrance, catering to diverse skin needs.
    Sources: Kantar
Summary
Strong brand with competitive pricing and feature fit, facing moderate competition in a growing market.

Where to Buy

Amazon India
₹897.00
2-4 days · ⭐ 4.5/5
Buy
Nykaa
₹897.00
3-5 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹999.00
N/A · ⭐ 4/5
-
Health & Glow
₹950.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
897.00 2-4 days 4.5/5 Buy Now
Nykaa
897.00 3-5 days 4.2/5 Buy Now
Shoppers Stop
999.00 N/A 4/5 -
Health & Glow
950.00 N/A 4.2/5 -

Price Comparison

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