Layer r Wottagirl Sandal Bliss Body Splash Long Lasting Fragrance Sandalwood Liquid Body Spray For Women 135 Ml

Layer r Wottagirl Sandal Bliss Body Splash Long Lasting Fragrance Sandalwood Liquid Body Spray For Women 135 Ml

Layer'r Wottagirl Sandal Bliss body splash is a refreshing and long-lasting fragrance that features the rich aroma of sandalwood.

Key Features: - Long-lasting fragrance - Refreshing and light body splash - Contains the essence of sandalwood - Easy-to-use liquid spray bottle

For whom: This body splash is perfect for women who enjoy a subtle yet captivating scent that lasts all day. It is great for everyday wear or for special occasions.

Pros: - Long-lasting fragrance - Refreshing and light - Convenient spray bottle for easy application - Affordable pricing

Cons: - The scent may be too subtle for those who prefer stronger perfumes.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product offers long-lasting fragrance and sandalwood scent, aligning with Indian preferences.	Frost & Sullivan
Brand Strength	20	15	Strong brand recognition and loyalty among Indian consumers.	Brand Equity
Category Momentum	20	10	Growing demand for body sprays in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar body sprays in the market.	Euromonitor
Competition	10	6	Facing moderate competition from established and new entrants in the body spray segment.	Kantar
Use-case Advantage	5	5	Sandalwood fragrance suitable for daily use and special occasions.	Retail Insight
Final Market Score	100	66/100 (3.30/5)	Well-positioned sandalwood body spray with strong brand loyalty in a growing market.

Factor	Rating (out of 5)	Notes
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