Wella Professionals Nutricurls Detangling Conditioner for Waves Curls 200ml

Wella Professionals Nutricurls Detangling Conditioner for Waves Curls 200ml

This detangling conditioner from Wella Professionals is specially formulated for those with wavy or curly hair. It helps to hydrate and nourish the hair, making it easier to detangle and style.

Key Features: - Formulated for waves and curls - Helps to hydrate and nourish the hair - Makes detangling and styling easier

For those with wavy or curly hair looking for a conditioner that will help to improve manageability and shine, this product is a great option. It is suitable for all types of waves and curls, from loose waves to tight curls.

Pros: - Helps to detangle hair easily - Hydrates and nourishes the hair - Improves manageability and shine Cons: - May be too heavy for those with fine or straight hair - Scent may be too strong for some users

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for waves and curls, meeting the specific needs of the target segment.	Kantar
Brand Strength	20	10	Wella Professionals is a well-known and trusted brand in the hair care industry.	Euromonitor
Category Momentum	20	15	Growing demand for specialized hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	8	Facing competition from both established and emerging brands in the conditioner segment.	IRI
Use-case Advantage	5	3	Effective detangling properties for curly hair, enhancing user experience.	GfK
Final Market Score	100	66/100 (3.30/5)	Well-positioned detangling conditioner for waves and curls in a competitive market.

Factor	Rating (out of 5)	Notes
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