Patanjali Hair Conditioner Damage Control 100 g

Patanjali Hair Conditioner Damage Control 100 g

Patanjali Hair Conditioner Damage Control is a natural hair care product that helps in repairing and nourishing damaged hair. Made with herbal ingredients, this conditioner is free from harmful chemicals and is suitable for all hair types.

Key Features:
1. Enriched with natural ingredients like olive oil and almond oil
2. Helps in repairing and restoring damaged hair
3. Nourishes hair and promotes healthy growth
4. Free from parabens and sulfates
5. Pleasant herbal fragrance

For whom:
Patanjali Hair Conditioner Damage Control is suitable for anyone looking to repair and nourish their damaged hair. It is especially beneficial for those with dry, frizzy, and damaged hair.

Pros:
1. Made with natural ingredients
2. Helps in repairing damaged hair
3. Nourishes and moisturizes hair
4. Affordable and easily available
5. Suitable for all hair types

Cons:
1. Some may find the herbal fragrance too strong
2. May not show immediate results for severe damage

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients like amla and bhringraj for effective damage control.	India Retailing
Brand Strength	20	15	Strong brand loyalty among consumers due to Ayurvedic positioning.	Brand Equity
Category Momentum	20	10	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Business Standard
Competition	10	6	Facing competition from both traditional and new Ayurvedic hair care brands.	ET Retail
Use-case Advantage	5	5	Addresses specific needs of damaged hair with natural ingredients.	Vogue
Final Market Score	100	66/100 (3.30/5)	Patanjali Hair Conditioner Damage Control 100g offers a competitive Ayurvedic solution for damaged hair in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—