Pantene Advanced Hairfall Solution Anti Hairfall Silky Smooth Unscented Conditioner 200ML 1 Count

Pantene Advanced Hairfall Solution Anti Hairfall Silky Smooth Unscented Conditioner 200ML 1 Count

About Product: Pantene Advanced Hairfall Solution Anti Hairfall Silky Smooth Unscented Conditioner is specially formulated to combat hair fall and promote silky smooth hair. It is free of any strong scents, making it perfect for those with sensitivities to fragrance. Key Features: This conditioner is enriched with Pro-Vitamin B5 and Fermented Rice Water, which help strengthen hair from the roots, reduce breakage, and nourish the hair for a smoother appearance. It is also dermatologically tested and suitable for daily use. For whom: This conditioner is ideal for individuals struggling with hair fall and looking to improve the texture and appearance of their hair. It is suitable for all hair types, including chemically treated and colored hair. Pros: 1. Effective in reducing hair fall and promoting hair strength 2. Leaves hair feeling silky smooth and manageable 3. Unscented formula is gentle on sensitive noses 4. Suitable for daily use Cons: 1. Some users may prefer a scented conditioner 2. May not provide enough hydration for very dry or damaged hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Addresses key concerns of hair fall and smoothness without scent.	GfK
Brand Strength	20	18	Pantene is a well-established brand in India with strong consumer trust.	Brandwatch
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Euromonitor
Competition	10	8	Facing competition from other established conditioner brands in India.	Nielsen
Use-case Advantage	5	5	Provides effective solution for hair fall and smoothness.	Kantar
Final Market Score	100	76/100 (3.80/5)	Pantene Advanced Hairfall Solution Conditioner is well-positioned in the Indian market with strong brand presence and competitive pricing.

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