Kesavardhini Concentrate Hair Oil 25ml Pack of 2

Kesavardhini Concentrate Hair Oil 25ml Pack of 2

Kesavardhini Concentrate Hair Oil is a unique formula that helps in nourishing and strengthening the hair from the root to tip. It is made with natural ingredients that are known to promote hair growth and prevent hair fall.

Key Features:
- Enriched with precious herbs and oils
- Helps in reducing hair fall and promoting hair growth
- Nourishes and strengthens the hair follicles

For whom:
Ideal for people who are looking to improve the health and appearance of their hair. Suitable for all hair types.

Pros:
- Natural ingredients
- Effective in reducing hair fall
- Pleasant fragrance

Cons:
- May be a bit pricey compared to other hair oils on the market
- Small pack size may not be suitable for those who use a lot of hair oil regularly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Suitable formulation for Indian hair care needs.	Beauty Insider
Brand Strength	20	15	Strong brand reputation and loyalty in the hair oil segment.	Brand Equity
Category Momentum	20	10	Growing demand for hair oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the pack size and quantity.	Retail360
Competition	10	6	Facing moderate competition from similar hair oil brands.	Euromonitor
Use-case Advantage	5	5	Convenient pack size for travel and trial purposes.	IndiaRetailing
Final Market Score	100	66/100 (3.30/5)	Competitively priced hair oil with strong brand loyalty in a growing market.

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