Emami 7 Oils in One Hair Oil Makes Hair 20x Stronger and Manageable Coconut Oil Amla Jojoba Olive Walnut Argan Almond Oils 500 ML

Emami 7 Oils in One Hair Oil Makes Hair 20x Stronger and Manageable Coconut Oil Amla Jojoba Olive Walnut Argan Almond Oils 500 ML

- Emami 7 Oils in One Hair Oil is a unique blend of seven natural oils - coconut, amla, jojoba, olive, walnut, argan, and almond - that work together to nourish and strengthen your hair.

- Key Features include: 1. Coconut oil helps to moisturize and condition the hair. 2. Amla oil promotes hair growth and prevents premature graying. 3. Jojoba oil helps to repair damaged hair. 4. Olive oil adds shine and softness to the hair. 5. Walnut oil nourishes the scalp and promotes healthy hair growth. 6. Argan oil helps to improve hair elasticity and strength. 7. Almond oil helps to reduce hair breakage and split ends.

- Emami 7 Oils in One Hair Oil is suitable for all hair types, including dry, damaged, and chemically-treated hair. It is especially beneficial for those looking to strengthen and condition their hair, as well as improve overall hair health.

- Pros: 1. Nourishing blend of natural oils 2. Strengthens and conditions the hair 3. Promotes healthy hair growth 4. Improves hair elasticity and shine Cons: 1. May be too heavy for those with fine hair 2. Strong fragrance may not be suitable for sensitive noses

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Blend of 7 oils targeting multiple hair concerns resonates with Indian consumers	Euromonitor
Brand Strength	20	10	Emami's established reputation in the Indian hair care market	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced for the value offered compared to similar products	Retail360
Competition	10	6	Facing competition from both traditional and new entrants in the hair oil segment	Business Standard
Use-case Advantage	5	5	Addresses the need for stronger and more manageable hair in Indian consumers	Vogue
Final Market Score	100	66/100 (3.30/5)	Emami 7 Oils in One Hair Oil positioned well in the competitive Indian hair oil market.

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