De Fabulous Reviver Hair Repair Conditioner 1000ml Sulphate Free pH Balanced All Hair Types

De Fabulous Reviver Hair Repair Conditioner 1000ml Sulphate Free pH Balanced All Hair Types

About Product: De Fabulous Reviver Hair Repair Conditioner is a sulphate-free and pH balanced hair conditioner that is suitable for all hair types. It is specially formulated to repair and nourish damaged hair, leaving it soft, smooth, and manageable. Key Features: - Sulphate-free formula - pH balanced for optimal hair health - Restores and repairs damaged hair - Leaves hair soft, smooth, and manageable For whom: This conditioner is perfect for anyone looking to repair and nourish their damaged hair. It is suitable for all hair types and can be used by both men and women. Pros & Cons: Pros: - Repairs and restores damaged hair - Leaves hair soft and manageable - Suitable for all hair types Cons: - May not be suitable for those with specific allergies to certain ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sulphate-free and pH balanced formula suitable for all hair types	BeautyInsider
Brand Strength	20	18	Established brand with positive reputation in hair care industry	Brandwatch
Category Momentum	20	15	Growing demand for sulphate-free hair products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair repair conditioners	Retail360
Competition	10	8	Facing competition from other established sulphate-free conditioner brands	CosmeticsBusiness
Use-case Advantage	5	5	Effective for repairing damaged hair and maintaining overall hair health	Vogue
Final Market Score	100	76/100 (3.80/5)	Highly competitive sulphate-free hair repair conditioner with strong brand presence in Indian market

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