Brillare Argan Hair Oil with the Goodness of Olive oil Sunflower Oil for Dry Frizzy Hairs 100 Natural Hair Oil 100ml

Brillare Argan Hair Oil with the Goodness of Olive oil Sunflower Oil for Dry Frizzy Hairs 100 Natural Hair Oil 100ml

Brillare Argan Hair Oil is a luxurious hair treatment infused with Olive Oil and Sunflower Oil to nourish and hydrate dry, frizzy hair. Made with 100% natural ingredients, this hair oil is free from harmful chemicals and additives.

Key Features:
- Infused with Argan Oil, Olive Oil, and Sunflower Oil
- Nourishes and hydrates dry, frizzy hair
- 100% natural ingredients
- Free from harmful chemicals and additives
- Leaves hair feeling soft, smooth, and manageable
For whom:
This hair oil is perfect for those with dry, frizzy hair looking to nourish and hydrate their hair naturally. It is suitable for all hair types and can be used by both men and women.

Pros:
- Deeply nourishes and hydrates hair
- Leaves hair feeling soft, smooth, and manageable
- 100% natural ingredients
- Free from harmful chemicals and additives
Cons:
- May have a strong smell for some users
- May be on the pricier side for some customers

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Combination of argan, olive, and sunflower oils addresses common hair issues in Indian market.	BeBeautiful
Brand Strength	20	18	Established brand with positive customer reviews online.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural hair care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium hair oils in the market.	Vogue
Competition	10	8	Facing competition from both established and emerging natural hair oil brands in India.	Nykaa
Use-case Advantage	5	5	Specifically formulated for dry and frizzy hair, meeting a common need in India.	Femina
Final Market Score	100	76/100 (3.80/5)	Well-positioned natural hair oil for dry, frizzy hair in the competitive Indian market.

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