Vedic Aura Body Mist for Women Alcohol Free Planet Powered Fragrance for Aura Cleansing Emotional Balance Energetic Protection Daily Use Spiritual Mist Inspired by Vedic Astrology

Vedic Aura Body Mist for Women Alcohol Free Planet Powered Fragrance for Aura Cleansing Emotional Balance Energetic Protection Daily Use Spiritual Mist Inspired by Vedic Astrology

Key Features: - Alcohol-free formula - Planet-powered fragrance for aura cleansing - Promotes emotional balance and energetic protection - Suitable for daily use - Inspired by Vedic astrology

For whom: This body mist is perfect for women who are looking for a natural and spiritual way to cleanse their aura, balance their emotions, and protect their energy on a daily basis.

Pros: - Natural and planet-powered ingredients - Promotes emotional well-being and energetic protection - Easy to incorporate into daily routine - Inspired by Vedic astrology for added spiritual benefits

Cons: - Some users may prefer a stronger fragrance - May not be suitable for those with sensitivities to certain essential oils

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique selling proposition with Vedic astrology-inspired fragrance aligns well with Indian consumer preferences for traditional remedies.	Business Standard, India Today
Brand Strength	20	10	Established brand reputation in the niche segment of spiritual and holistic products.	TOI, Hindu
Category Momentum	20	15	Growing demand for natural and spiritual wellness products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar niche products, offering value for money proposition.	Livemint, Outlook
Competition	10	6	Facing moderate competition from other spiritual and natural body mist brands, but unique positioning sets it apart.	Moneycontrol, NDTV
Use-case Advantage	5	5	Addresses emotional well-being and spiritual needs, catering to the rising trend of self-care and mindfulness practices.	ThePrint
Final Market Score	100	66/100 (3.30/5)	Unique Vedic Aura Body Mist positioned well in growing Indian market for spiritual and holistic products.

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