Rachel Zoe Fearless Body Mist for Women Long Lasting Luxury Body Mist with Woody Scents with Notes of Coconut Amber Tuberose Gift for Women 300 ml

Rachel Zoe Fearless Body Mist for Women Long Lasting Luxury Body Mist with Woody Scents with Notes of Coconut Amber Tuberose Gift for Women 300 ml

Key Features: - Long-lasting luxury body mist - Contains woody scents with notes of coconut, amber, and tuberose - Elegant and sophisticated fragrance - Perfect gift for women
For whom: - Women who appreciate luxurious scents - Those who enjoy a touch of warmth and sophistication in their fragrance
Pros: - The fragrance is long-lasting - The combination of woody scents with coconut, amber, and tuberose creates a unique and alluring aroma - The body mist comes in a generous 300 ml size, perfect for everyday use
Cons: - Some may find the scent to be too strong - The price point may be higher than other body mists on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique blend of woody scents and coconut amber sets it apart	FragranceX
Brand Strength	20	10	Rachel Zoe known for luxury fashion, resonates with target audience	Vogue
Category Momentum	20	15	Body Sprays & Mists growing at 10% annually in India	Euromonitor
Price Positioning	20	10	Competitively priced for a luxury body mist in Indian market	RetailToday
Competition	10	6	Facing competition from established brands in the luxury body mist segment	BeautyInsider
Use-case Advantage	5	5	Long-lasting formula suitable for daily wear in Indian climate	Fashionista
Final Market Score	100	66/100 (3.30/5)	Rachel Zoe Fearless Body Mist offers a unique blend of luxury scents at a competitive price point in the growing Indian body sprays & mists market.

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