Arias Perfume Body Spray Playful 150 ml

Arias Perfume Body Spray Playful 150 ml

Arias Perfume Body Spray Playful is a refreshing and playful fragrance that combines fruity and floral notes to create a vibrant and energetic scent. This body spray is perfect for everyday wear, leaving you feeling refreshed and confident throughout the day.
Key Features:
- Refreshing and playful fragrance
- Fruity and floral notes
- Long-lasting scent
For whom:
Arias Perfume Body Spray Playful is perfect for women who enjoy a fresh and energetic fragrance that lasts all day. It is suitable for all ages and can be worn on any occasion.
Pros:
- Vibrant and energetic scent
- Long-lasting fragrance
- Affordable price point
Cons:
- Some may find the scent too strong for their liking
- The packaging could be more appealing

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Arias Playful Perfume offers unique and long-lasting fragrance.	FragranceX
Brand Strength	20	18	Arias is a well-known brand with strong customer loyalty.	Brandwatch
Category Momentum	20	15	Body sprays & mists trending in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Pricebaba
Competition	10	0	Intense competition in the body spray segment.	Euromonitor
Use-case Advantage	5	3	Versatile fragrance suitable for various occasions.	Vogue
Final Market Score	100	66/100 (3.30/5)	Arias Playful Perfume Body Spray offers a competitive and unique fragrance in a trending market segment.

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