Beauty Ark HAIR PROTEIN OIL 100ML

Beauty Ark HAIR PROTEIN OIL 100ML

Beauty Ark Hair Protein Oil is a nourishing and strengthening hair treatment designed to repair damaged hair and promote healthy growth. It is formulated with a blend of natural oils and proteins to deeply penetrate the hair shaft and provide essential nutrients for strong, shiny hair.

Key Features:
- Contains a blend of natural oils such as argan, jojoba, and coconut oil
- Infused with protein to strengthen hair and prevent breakage
- Nourishes and hydrates dry, damaged hair
- Promotes healthy hair growth and reduces frizz

For whom:
Beauty Ark Hair Protein Oil is suitable for anyone looking to improve the overall health and appearance of their hair. It is especially beneficial for those with dry, damaged, or brittle hair in need of extra nourishment and repair.

Pros:
- Strengthens and repairs damaged hair
- Nourishes and hydrates for soft, shiny hair
- Helps reduce frizz and improve manageability

Cons:
- May be too heavy for those with very fine or oily hair
- Scent may be too strong for sensitive individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients known for repairing and nourishing hair.	Cosmetics Design Asia
Brand Strength	20	18	Established brand with positive reputation in the hair care sector.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Euromonitor
Competition	10	8	Facing moderate competition from other natural hair oil brands.	Nielsen
Use-case Advantage	5	5	Addresses specific hair repair needs effectively.	Beauty Insider
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and effective natural ingredients.

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