ABSO ESSENTIALS 2 Niacinamide Hydrating Bodywash With Aloe Vera for Daily Gentle Cleansing Enriched Moisturizing and Reinforcing Skin Barrier SLS Paraben Free Dermatologically Tested 300 ML

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ABSO ESSENTIALS 2 Niacinamide Hydrating Bodywash With Aloe Vera for Daily Gentle Cleansing Enriched Moisturizing and Reinforcing Skin Barrier SLS Paraben Free Dermatologically Tested 300 ML
Smart Rank ⓘ 66/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Hydrate and soothe your skin with Niacinamide and Aloe Vera for a gentle cleansing experience.
  • Enjoy a SLS and Paraben Free formula that is dermatologically tested for safety and efficacy.
  • Reinforce your skin barrier and improve skin health with this hydrating body wash.
  • Suitable for all skin types, this 300 ML body wash is perfect for daily use by both men and women.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned premium body wash gel with strong brand and ingredient alignment

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 48
Total / Avg 4.60★ 48
Consensus: 4.60★ from 48 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Gentle cleansing
  • Moisturizing
  • Skin barrier reinforcement

⚠️ What to Watch

  • Strong scent
  • Expensive compared to similar products
  • Packaging prone to leaking
Rs.175.00 Rs.175.00
Best price from Amazon.in Amazon.in
Key Features
Category Bodywash
Key Ingredient 2% Niacinamide
Additional Ingredient Aloe Vera
Free From SLS & Paraben
Testing Dermatologically Tested
Skin Type All Skin Types
Usage Daily Cleansing
Volume 300 ML
Details

ABSO ESSENTIALS 2 Niacinamide Hydrating Bodywash With Aloe Vera for Daily Gentle Cleansing Enriched Moisturizing and Reinforcing Skin Barrier SLS Paraben Free Dermatologically Tested 300 ML

ABSO ESSENTIALS 2% Niacinamide Hydrating Bodywash is a gentle yet effective daily cleansing option for those looking to maintain healthy and hydrated skin. Formulated with Aloe Vera to provide extra hydration and nourishment, this body wash also helps to reinforce the skin barrier.

Key Features: - Contains 2% Niacinamide to help brighten and even out skin tone - Enriched with Aloe Vera for added hydration - SLS & Paraben Free - Dermatologically tested for safety and effectiveness - Suitable for all skin types

For whom: This body wash is suitable for all skin types, especially those with dry or sensitive skin looking for a gentle and hydrating cleansing option.

Pros: - Helps to maintain skin hydration - Nourishes and reinforces the skin barrier - Gentle enough for daily use - Free from harsh chemicals like SLS and Parabens

Cons: - Some may find the scent to be too mild

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Niacinamide and Aloe Vera align with current skincare trends in India Vogue India
Brand Strength 20 18 Established brand with a loyal customer base in India Brand Equity
Category Momentum 20 15 Growing demand for premium body wash gels in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar premium body wash gels in India Retail360
Competition 10 8 Facing moderate competition from established and new entrants in the Indian body wash gel market Business Standard
Use-case Advantage 5 5 Addresses the need for gentle cleansing and hydration in Indian climate Femina
Final Market Score 100 76/100 (3.80/5) Well-positioned premium body wash gel with strong brand and ingredient alignment
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Niacinamide and Aloe Vera align with current skincare trends in India
    Sources: Vogue India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a loyal customer base in India
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium body wash gels in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium body wash gels in India
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and new entrants in the Indian body wash gel market
    Sources: Business Standard
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for gentle cleansing and hydration in Indian climate
    Sources: Femina
Summary
Well-positioned premium body wash gel with strong brand and ingredient alignment

Where to Buy

Amazon India
₹399.00
2-4 days · ⭐ 4.3/5
Buy
Nykaa
₹399.00
3-5 days · ⭐ 4.2/5
Buy
Health & Glow
₹450.00
N/A · ⭐ 4.1/5
-
NewU
₹399.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-4 days 4.3/5 Buy Now
Nykaa
399.00 3-5 days 4.2/5 Buy Now
Health & Glow
450.00 N/A 4.1/5 -
NewU
399.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.175.00 Rs.175.00

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