Beauty Gang Experts BOTOPLASTIA SHAMPOO 300 ml for Shine Softness and Prevents Dryness in the ends Maintains the pH Level of Hair and Keeps the Colour and Moisture Locked

Beauty Gang Experts BOTOPLASTIA SHAMPOO 300 ml for Shine Softness and Prevents Dryness in the ends Maintains the pH Level of Hair and Keeps the Colour and Moisture Locked

- Key Features: Beauty Gang Experts BOTOLASTIA SHAMPOO is specially formulated to provide shine, softness, and prevent dryness in the ends of your hair. It helps maintain the pH level of your hair and keeps the color and moisture locked in for long-lasting results.

- For whom: This shampoo is suitable for all hair types, especially for those looking to add shine and softness to their hair while preventing dryness in the ends. It is ideal for anyone looking to maintain the health and vibrancy of their hair.

- Pros: The Beauty Gang Experts BOTOLASTIA SHAMPOO is enriched with essential nutrients and vitamins to nourish and protect your hair. It helps improve the overall health and appearance of your hair, leaving it soft, shiny, and manageable.

- Cons: Some users may find the scent of the shampoo to be too strong or overpowering. Additionally, those with very oily hair may find that this shampoo does not provide enough oil control for their needs.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formula addressing multiple hair care needs	IndiaRetailing
Brand Strength	20	10	Established brand reputation in the beauty industry	Brandwatch
Category Momentum	20	15	Growing demand for premium hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium shampoos	Euromonitor
Competition	10	6	Facing competition from established and emerging premium shampoo brands	BusinessToday
Use-case Advantage	5	5	Addresses specific concerns like dryness and color protection	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Innovative premium shampoo with strong market potential in India

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