Beardo Scalp Soother - 50ml

0 reviews
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Promotes relaxation and stress relief with gentle scalp massage
  • Ideal for improving scalp health and promoting hair growth
  • Suitable for all hair types and can be used with various hair care products
  • Soft silicone bristles provide a gentle and exfoliating scalp experience

Market-Based Score (India)

66/100 (3.30/5)
Decent
Beardo Scalp Massager is well-positioned in the growing Indian scalp care market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,810
Total / Avg 4.20★ 1,810
Consensus: 4.20★ from 1,810 total reviews
Rs.159.00 Rs.249.00
Best price from Amazon.in Amazon.in
Details
This Beardo Scalp Massager is designed with soft silicone bristles for a gentle and relaxing dry massage. The removable handle makes it easy to use and control, while the super soft bristles provide an exfoliating experience for your scalp.

Key Features: Removable handle for easy control, soft silicone bristles for gentle massage, exfoliating experience for scalp, suitable for both men and women.

This scalp massager is perfect for anyone looking to improve their scalp health and promote hair growth. It can be used with dry massage, oil massage, or even while shampooing for a luxurious experience.

Pros: Soft and gentle on the scalp, promotes relaxation and stress relief, can be used with various hair care products, suitable for all hair types.

Cons: May not be suitable for individuals with sensitive scalp, bristles may be too soft for some users who prefer a firmer massage.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Silicone bristles and removable handle cater to the need for convenience and effectiveness in scalp massage tools. Vogue, Femina
Brand Strength 20 10 Beardo is a recognized brand in the personal care segment in India. Brand Equity, YourStory
Category Momentum 20 15 Growing demand for scalp care products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar scalp massagers in the Indian market. Business Today, The Economic Times
Competition 10 6 Facing moderate competition from other scalp massagers with similar features in the market. Livemint, Business Standard
Use-case Advantage 5 5 Versatile usage for dry massage, oil application, and shampooing provides added value to consumers. India Today, Hindustan Times
Final Market Score 100 66/100 (3.30/5) Beardo Scalp Massager is well-positioned in the growing Indian scalp care market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Silicone bristles and removable handle cater to the need for convenience and effectiveness in scalp massage tools.
    Sources: Vogue, Femina
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Beardo is a recognized brand in the personal care segment in India.
    Sources: Brand Equity, YourStory
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for scalp care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar scalp massagers in the Indian market.
    Sources: Business Today, The Economic Times
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other scalp massagers with similar features in the market.
    Sources: Livemint, Business Standard
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage for dry massage, oil application, and shampooing provides added value to consumers.
    Sources: India Today, Hindustan Times
Summary
Beardo Scalp Massager is well-positioned in the growing Indian scalp care market.

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Where to Buy

Amazon India
₹399.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Nykaa
₹399.00
N/A · ⭐ 4.4/5
-
Health & Glow
₹399.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-3 days 4.3/5 Buy Now
Flipkart
399.00 2-4 days 4.2/5 Buy Now
Nykaa
399.00 N/A 4.4/5 -
Health & Glow
399.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.159.00 Rs.249.00

GO TO STORE GO TO STORE

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Best price
Rs.159.00 Rs.249.00