Bare Anatomy Anti Dandruff Shampoo Reduces Up to 100 Dandruff and Strengthens Hair Derma Approved Shampoo with Salicylic Acid Biotin Helps Remove Flakes and Itching Shampoo For All Hair types For Women And Men 250ml

Bare Anatomy Anti Dandruff Shampoo Reduces Up to 100 Dandruff and Strengthens Hair Derma Approved Shampoo with Salicylic Acid Biotin Helps Remove Flakes and Itching Shampoo For All Hair types For Women And Men 250ml

This anti dandruff shampoo from Bare Anatomy is specially formulated with Salicylic Acid and Biotin to effectively reduce up to 100% of dandruff. It also helps in strengthening the hair from root to tip, leaving it healthy and nourished.

Key Features:
- Contains Salicylic Acid and Biotin
- Reduces up to 100% of dandruff
- Strengthens hair
- Dermatologist approved
- Suitable for all hair types
- Comes in a 250ml bottle

This anti dandruff shampoo is suitable for anyone dealing with dandruff issues and looking to improve the overall health and strength of their hair. Whether you have oily scalp, dry scalp, or normal scalp, this shampoo is gentle enough to be used on all hair types.

Pros:
- Effectively reduces dandruff
- Strengthens hair from root to tip
- Dermatologist approved formula
- Suitable for all hair types

Cons:
- May not be suitable for individuals with very sensitive skin
- Some users may find the scent too strong

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Salicylic Acid and Biotin are highly sought-after ingredients for dandruff control and hair strengthening.	Vogue India, Elle India
Brand Strength	20	10	Established brand with positive reputation among consumers.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for anti-dandruff products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar premium anti-dandruff shampoos in the market.	The Economic Times, Livemint
Competition	10	8	Facing competition from both established and emerging anti-dandruff shampoo brands in India.	Hindustan Times, The Hindu
Use-case Advantage	5	5	Effective for all hair types, catering to a wide range of consumers' needs.	Femina, India Today
Final Market Score	100	66/100 (3.30/5)	Competitively positioned anti-dandruff shampoo with strong market potential in India.

Factor	Rating (out of 5)	Notes
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