Urban Platter Jaggery Powder 3kg Soft & Moist Texture Unref

0 reviews
Smart Rank ⓘ 76/100
Based on Market Score (70/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the rich, unique taste of Urban Platter Jaggery Powder, perfect for enhancing your favorite dishes and beverages.
  • This unrefined, chemical-free jaggery powder is sourced from South India, ensuring you receive natural nutrients without harmful additives.
  • With a convenient 3kg pack, this jaggery powder is ideal for regular use, making it easy to incorporate into your healthy lifestyle.
  • Perfect for health-conscious individuals, this soft and moist jaggery powder offers a healthier alternative to refined sugar.

Market-Based Score (India)

70/100 (3.50/5)
Good value
Urban Platter Jaggery Powder is well-positioned in a growing market but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,224
Total / Avg 4.20★ 1,224
Consensus: 4.20★ from 1,224 total reviews
Rs.595.00 Rs.600.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Jaggery Powder
Weight 3kg
Texture Soft & Moist
Type Unrefined & Chemical-Free
Origin South India
Pros Soft texture, unrefined, chemical-free
Cons Might be too sweet, packaging could be improved
Details
- About Product

Urban Platter Jaggery Powder is a high-quality jaggery sourced from South India. It has a soft and moist texture, making it easy to incorporate into various dishes and beverages.

- Key Features

This jaggery powder is unrefined and chemical-free, ensuring that you get all the natural nutrients and flavors of jaggery without any harmful additives. It is packed in a convenient 3kg pack, perfect for regular use in your kitchen.

- For whom

This jaggery powder is ideal for health-conscious individuals looking to switch to a healthier alternative to refined sugar. It can be used by anyone who enjoys the rich and unique taste of jaggery in their cooking.

- Pros & Cons

Pros: Soft and moist texture, unrefined and chemical-free, sourced from South India
Cons: Might be too sweet for some people, packaging could be improved for better storage

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Soft, moist, unrefined, and chemical-free features align well with consumer preferences for health. ConsumerReports, FoodSafety
Brand Strength 20 10 Urban Platter is recognized for quality but faces competition from established local brands. IDC, MarketWatch
Category Momentum 20 15 The demand for natural sweeteners like jaggery is growing in India as health awareness increases. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but slightly higher than conventional sugars, which may limit some buyers. Statista, EconomicTimes
Competition 10 6 Strong competition from both local and organic brands in the jaggery segment. MarketResearch, BusinessStandard
Use-case Advantage 5 4 Ideal for baking and sweetening, but niche compared to broader sugar market. FoodNetwork, TasteOfHome
Final Market Score 100 70/100 (3.50/5) Urban Platter Jaggery Powder is well-positioned in a growing market but faces strong competition.
Market-Based Score
70/100 (3.50/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Soft, moist, unrefined, and chemical-free features align well with consumer preferences for health.
    Sources: ConsumerReports, FoodSafety
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Urban Platter is recognized for quality but faces competition from established local brands.
    Sources: IDC, MarketWatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for natural sweeteners like jaggery is growing in India as health awareness increases.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but slightly higher than conventional sugars, which may limit some buyers.
    Sources: Statista, EconomicTimes
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Strong competition from both local and organic brands in the jaggery segment.
    Sources: MarketResearch, BusinessStandard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for baking and sweetening, but niche compared to broader sugar market.
    Sources: FoodNetwork, TasteOfHome
Summary
Urban Platter Jaggery Powder is well-positioned in a growing market but faces strong competition.

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Price Comparison

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Rs.595.00 Rs.600.00

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Urban Platter Jaggery Powder, 3kg (Soft & Moist Texture | Unrefined & Chemical-Free | Product of South India)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.595.00 Rs.600.00