BAKERS Mango Custard 100g x 4

0 reviews

Smart Rank ⓘ 48/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the delicious mango flavor of BAKERS Custard Powder, perfect for adding a unique twist to your favorite desserts.
Quick and easy to prepare, this custard powder is ideal for busy individuals and families looking for a tasty dessert solution.
With a long shelf life, you can keep this custard powder on hand for whenever you need a sweet treat or dessert option.
Versatile and suitable for vegetarians, it's perfect for fruit salads and puddings, making it a great addition to any meal.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Strong brand with a well-fitted product in a growing market segment

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4★	5
Total / Avg	4.00★	5

Consensus: 4.00★ from 5 total reviews

Rs.199.00 Rs.220.00

Best price from

Amazon.in

Key Features

Category	Custard Powder
Flavor	Mango
Weight	400g
Shelf Life	Long
Eggs	Contains No Eggs
Preparation	Quick & Easy to Make
Uses	Best For Fruit Salads & Puddings
Suitability	Suitable for Vegetarians

Details

Key Features: - Mango Flavor - Contains No Eggs - Long Shelf Life - Makes Smooth, Creamy, Testy & Juicy Custard - Quick & Easy to Make - Best for Fruit Salads & Puddings

For whom: - Suitable for vegetarians - Ideal for dessert lovers - Perfect for individuals looking for a quick and easy dessert option - Great for households with busy schedules

Pros: - Delicious mango flavor adds a unique twist to traditional custard - Easy to make, perfect for busy individuals - Versatile, can be used in a variety of recipes - Long shelf life ensures freshness for a longer period

Cons: - Limited to mango flavor, may not appeal to all taste preferences - Contains no eggs, may not replicate traditional custard texture for some users - Small package size, may not be sufficient for larger gatherings or events

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Mango flavor and egg-free formulation align with consumer preferences	Nielsen
Brand Strength	20	15	Established brand reputation in the dessert mix category	Euromonitor
Category Momentum	20	10	Growing demand for convenient dessert options in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	GfK
Competition	10	6	Facing moderate competition from other established custard powder brands	IRI
Use-case Advantage	5	5	Versatile usage for fruit salads and puddings appeals to diverse consumer needs	Kantar
Final Market Score	100	66/100 (3.30/5)	Strong brand with a well-fitted product in a growing market segment

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Mango flavor and egg-free formulation align with consumer preferences

Sources: Nielsen
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand reputation in the dessert mix category

Sources: Euromonitor
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for convenient dessert options in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market

Sources: GfK
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other established custard powder brands

Sources: IRI
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for fruit salads and puddings appeals to diverse consumer needs

Sources: Kantar

Summary

Strong brand with a well-fitted product in a growing market segment

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	BAKERS Custard Powder \| Mango Flavor \| (100g x 4, 400g) \| Contains No Eggs \| Long Shelf Life \| Makes Smooth, Creamy, Testy & Juicy Custard \| Quick & Easy to Make \|Best For Fruit Salads & Puddings Estimated Delivery: 2-3 days In Stock	Rs.199.00 Rs.220.00 COD	GO TO STORE GO TO STORE
BAKERS Custard Powder \| Mango Flavor \| (100g x 4, 400g) \| Contains No Eggs \| Long Shelf Life \| Makes Smooth, Creamy, Testy & Juicy Custard \| Quick & Easy to Make \|Best For Fruit Salads & Puddings Estimated Delivery: 2-3 days In Stock COD