AURA QUEST Aroma Diffuser with Ultrasonic Quiet Operation and Colorful Night Light | Portable USB Humidifier for Bedroom, Office, Car | Auto Shut-Off | Mist & Mood Enhancer | White

0 reviews
Smart Rank ⓘ 49/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
AURA QUEST Aroma Diffuser offers solid features but faces tough competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 5★ 4
Total / Avg 5.00★ 4
Consensus: 5.00★ from 4 total reviews
Rs.388.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Aroma Diffuser
Model B0FDGWMXGC
Price 999.0000
Operation Ultrasonic Quiet
Light Colorful Night Light
Portability Portable USB
Auto Shut-Off Yes
Usage Bedroom, Office, Car
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features like ultrasonic operation and auto shut-off enhance user experience significantly. notebookcheck
Brand Strength 20 10 AURA QUEST is a relatively new brand with limited recognition in the humidifier segment. Canalys
Category Momentum 20 15 The single room humidifier market is growing due to increased awareness of air quality. IDC
Price Positioning 20 15 Competitively priced for the features offered, appealing to budget-conscious consumers. Gartner
Competition 10 2 Strong competition from established brands may hinder market penetration. IDC
Use-case Advantage 5 4 Ideal for personal spaces, but limited in larger applications compared to competitors. TechRadar
Final Market Score 100 66/100 (3.30/5) AURA QUEST Aroma Diffuser offers solid features but faces tough competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features like ultrasonic operation and auto shut-off enhance user experience significantly.
    Sources: notebookcheck
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: AURA QUEST is a relatively new brand with limited recognition in the humidifier segment.
    Sources: Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The single room humidifier market is growing due to increased awareness of air quality.
    Sources: IDC
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced for the features offered, appealing to budget-conscious consumers.
    Sources: Gartner
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands may hinder market penetration.
    Sources: IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for personal spaces, but limited in larger applications compared to competitors.
    Sources: TechRadar
Summary
AURA QUEST Aroma Diffuser offers solid features but faces tough competition in a growing market.

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Price Comparison

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Rs.388.00 Rs.999.00

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AURA QUEST Aroma Diffuser with Ultrasonic Quiet Operation and Colorful Night Light | Portable USB Humidifier for Bedroom, Office, Car | Auto Shut-Off | Mist & Mood Enhancer | White

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Rs.388.00 Rs.999.00