Audio-Technica ATH-M50XBT2 Bluetooth Wireless Over-Ear Headphones Ice Blue

The Audio-Technica ATH-M50XBT2 Bluetooth Wireless Over-Ear Headphones in Ice Blue offer high-quality audio performance with the convenience of wireless connectivity. With its iconic design and exceptional sound reproduction, these headphones are perfect for music enthusiasts and professionals alike.

Key features of the ATH-M50XBT2 include Bluetooth wireless technology for seamless connectivity, large-aperture drivers for clear and accurate sound, and a foldable design for easy portability. The headphones also come with a detachable cable for wired listening and a built-in microphone for hands-free calling.

These headphones are ideal for anyone looking for a reliable and stylish pair of Bluetooth headphones that deliver exceptional sound quality. Whether you're a music producer, DJ, or simply a casual listener, the ATH-M50XBT2 headphones are sure to impress.

Pros: The ATH-M50XBT2 headphones offer excellent sound quality, comfortable ear cushions, and a long battery life. The foldable design makes them easy to take on the go, and the built-in microphone is convenient for taking calls.

Cons: Some users may find the headphones to be a bit bulky, and the price point may be higher than other Bluetooth headphones on the market. Additionally, some users may prefer a more neutral color option than the Ice Blue design.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Advanced Bluetooth technology and superior sound quality meet market expectations	TechRadar
Brand Strength	20	18	Audio-Technica's established reputation for quality audio products in India	Canalys
Category Momentum	20	15	Growing demand for premium over-ear headphones in Indian market	IDC
Price Positioning	20	10	Competitive pricing compared to similar high-end over-ear headphones in India	Gadgets 360
Competition	10	10	Facing strong competition from established brands like Sony and Bose in the Indian market	The Verge
Use-case Advantage	5	3	Versatile for professional audio work and casual listening, appealing to diverse Indian consumers	TechCrunch
Final Market Score	100	76/100 (3.80/5)	Highly competitive over-ear headphones with strong brand reputation and feature set.

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