ARM Pearl Beauty Whitening Soap with Kojic Acid Papaya Vitamin E Brightens Skin Removes Dark Spots Acne Scars Blemishes Deep Cleansing Hydrating Bar for Even Skin Tone All Skin Types 3 pieces set 225 grms

ARM Pearl Beauty Whitening Soap with Kojic Acid Papaya Vitamin E Brightens Skin Removes Dark Spots Acne Scars Blemishes Deep Cleansing Hydrating Bar for Even Skin Tone All Skin Types 3 pieces set 225 grms

Key Features: - Contains Kojic Acid, Papaya, and Vitamin E for brightening skin - Helps remove dark spots, acne scars, and blemishes - Deep cleansing and hydrating - Suitable for all skin types - Comes in a convenient 3 piece set, totaling 225g
For whom: This beauty soap is perfect for anyone looking to achieve a brighter, more even skin tone. It is great for those dealing with dark spots, acne scars, or blemishes.
Pros: - Powerful ingredients for skin brightening - Deeply cleanses and hydrates the skin - Suitable for all skin types
Cons: - Some users may experience sensitivity to the ingredients - May take some time to see visible results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The soap's ingredients cater to the demand for skin brightening and spot removal.	GfK
Brand Strength	20	15	ARM Pearl is a recognized brand in the beauty soap segment in India.	Euromonitor
Category Momentum	20	10	Solid soap bars are highly popular in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from established and new brands offering similar benefits.	Kantar
Use-case Advantage	5	5	Addresses multiple skin concerns in one product, appealing to Indian consumers.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Well-positioned beauty soap with strong brand presence and competitive pricing.

Factor	Rating (out of 5)	Notes
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