Arata Lemon and Mint Body Wash for Men Women 300ml Refreshing Zesty Fragrance Gently Cleanses Moisturizes For All Skin Types

Arata Lemon and Mint Body Wash for Men Women 300ml Refreshing Zesty Fragrance Gently Cleanses Moisturizes For All Skin Types

Arata Lemon and Mint Body Wash is a refreshing body wash that comes in a convenient 300ml size. With its zesty fragrance, it provides a revitalizing experience during your daily shower routine.

Key features of this body wash include its gentle cleansing action and moisturizing properties. Formulated with natural ingredients, it is suitable for all skin types and does not contain harmful chemicals like sulfates, parabens, or artificial fragrances.

This body wash is suitable for both men and women looking for a refreshing and invigorating shower experience. The lemon and mint fragrance leaves a lingering freshness on your skin, making it perfect for use any time of the day.

Pros: The zesty fragrance is invigorating and refreshing, making it a great way to start your day. The gentle formula cleanses and moisturizes the skin without drying it out, leaving it feeling soft and smooth. Cons: Some users may find the fragrance to be too strong, especially if they prefer more subtle scents. Additionally, the price point may be higher compared to other body wash options on the market. Overall, Arata Lemon and Mint Body Wash is a great choice for those looking for a natural and refreshing body wash that is suitable for all skin types.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Lemon and mint fragrance appeals to Indian consumers seeking freshness.	Euromonitor
Brand Strength	20	18	Arata is a well-known brand for natural skincare products in India.	Brandwatch
Category Momentum	20	15	Growing demand for natural body wash products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural body wash products in India.	AC Nielsen
Competition	10	8	Facing moderate competition from other natural body wash brands in India.	Kantar
Use-case Advantage	5	5	Suitable for all skin types, providing versatility for consumers.	GfK
Final Market Score	100	76/100 (3.80/5)	Arata Lemon and Mint Body Wash holds a strong position in the growing natural body wash segment in India.

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