AR 12W/mk Thermal Pad (Size-90x50x2mm) Ideal Gap Filler, Excellent Heat Conduction. Blue

This AR thermal pad is designed to efficiently transfer heat away from electronic components, ensuring optimal performance and preventing potential damage from overheating. It has a high thermal conductivity of 12W/mk, making it an ideal choice for filling gaps between components and heat sinks. The size of the pad is 90x50x2mm, providing a good coverage area for various electronic devices.

Key features of this thermal pad include its excellent heat conduction properties, durability, and easy installation. It is made from high-quality materials that can withstand high temperatures and provide reliable thermal performance over time. The blue color of the pad makes it easy to identify and differentiate from other components.

This thermal pad is suitable for a wide range of electronic devices, including laptops, desktop computers, gaming consoles, LED lighting systems, and more. It is especially useful for components that generate a significant amount of heat and require efficient cooling solutions to prevent thermal throttling and performance issues.

Pros: - High thermal conductivity for efficient heat transfer - Easy to install and remove - Durable and long-lasting performance - Ideal gap filler for electronic components Cons: - May not be suitable for very small components or tight spaces - Thickness may not be adjustable for specific applications

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Optimal size and heat conduction capabilities for Indian market needs.	notebookcheck
Brand Strength	20	10	Established brand reputation in thermal pad segment.	Canalys
Category Momentum	20	15	Growing demand for thermal management solutions in Indian market.	IDC
Price Positioning	20	15	Competitive pricing compared to similar high-performance thermal pads.	IDC
Competition	10	1	Facing strong competition from lower-priced alternatives.	notebookcheck
Use-case Advantage	5	5	Versatile gap filler suitable for various electronic devices.	Canalys
Final Market Score	100	66/100 (3.30/5)	Highly competitive thermal pad with strong market fit in India.

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