AR 12W/mk Thermal Pad (Size 23MM*15MM) Ideal Gap Filler, Excellent Heat Conduction. Grey (Pack of 1) (5MM)

This AR 12W/mk Thermal Pad is designed to provide excellent heat conduction for electronic devices. The size of 23MM*15MM makes it an ideal gap filler for various components.

Key Features:
- Thermal conductivity: 12W/mk - Size: 23MM*15MM - Color: Grey - Pack of 1 - Thickness: 5MM

For whom:
This thermal pad is perfect for electronic enthusiasts, PC builders, and anyone looking to improve the thermal management of their devices.

Pros:
- High thermal conductivity for efficient heat dissipation - Easy to install and use - Comes in a pack of 1 for convenience

Cons:
- May not fit all devices due to size limitations

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Product specifications align well with market requirements for efficient heat dissipation.	notebookcheck
Brand Strength	20	10	Established brand reputation in thermal solutions sector.	Canalys
Category Momentum	20	15	Growing demand for thermal management solutions in Indian market.	IDC
Price Positioning	20	15	Competitive pricing compared to similar high-conductivity thermal pads in the market.	IDC
Competition	10	1	Facing strong competition from lower-priced alternatives with similar heat conduction capabilities.	notebookcheck
Use-case Advantage	5	5	Versatile gap filler suitable for various electronic devices in Indian market.	Canalys
Final Market Score	100	66/100 (3.30/5)	Highly competitive thermal pad with strong market fit and pricing.

Factor	Rating (out of 5)	Notes
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