Amway attitude aloe body butter 200g and colourful band combo

Amway attitude aloe body butter 200g and colourful band combo

Amway Attitude Aloe Body Butter is a luxurious skincare product that helps nourish and hydrate the skin.

Key Features: - Contains aloe vera extract for soothing and moisturizing benefits - Rich and creamy texture that melts into the skin - Leaves skin feeling soft, smooth, and supple - Comes in a 200g size with a colorful band combo for added aesthetic appeal

For whom: This body butter is suitable for anyone looking to pamper their skin with a deeply hydrating and nourishing formula. It is particularly beneficial for those with dry or dehydrated skin.

Pros: - Provides long-lasting hydration - Absorbs quickly into the skin without leaving a greasy residue - Pleasant scent - Comes in a convenient and attractive packaging

Cons: - May be too heavy for those with oily or sensitive skin - Some users may find the price point to be higher compared to other body butter options on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe vera and colorful band appeal to Indian consumers.	Euromonitor
Brand Strength	20	10	Amway is a well-known brand in India.	Brandwatch
Category Momentum	20	15	Body butters gaining popularity in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products.	Retail360
Competition	10	6	Facing competition from established and new brands.	MarketWatch
Use-case Advantage	5	5	Offers deep moisturization for dry skin.	BeautyInsider
Final Market Score	100	66/100 (3.30/5)	Amway Attitude Aloe Body Butter 200g with Colorful Band Combo is well-positioned in the Indian body butter market.

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