Amul Basmati Rice 1kg

0 reviews
Amul Basmati Rice 1kg
Smart Rank ⓘ 48/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy premium quality with Amul Org Dehraduni Basmati Rice, featuring long grains and an aromatic flavor that enhances any meal.
  • Conveniently packaged in a 1kg bag, this rice is perfect for households and restaurants looking to elevate their dining experience.
  • Ideal for rice enthusiasts, this versatile basmati rice can be used in a variety of dishes, making it a great addition to your pantry.
  • While it may be pricier than regular brands, the rich aroma and quality of Amul Org Dehraduni Basmati Rice make it worth the investment.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Amul Org Dehraduni Basmati Rice Bag, 1kg offers a competitive choice in the premium rice segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.4★ 7
Total / Avg 3.40★ 7
Consensus: 3.40★ from 7 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High quality and aromatic rice
  • Long grain and good texture when cooked
  • Organic certification adds value for health-conscious buyers

⚠️ What to Watch

  • Higher price compared to non-organic options
  • Some customers report inconsistent grain quality
  • Packaging may not be durable for long-term storage
Rs.190.00 Rs.190.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Amul Org Dehraduni Basmati Rice
Model B0DBL4BJ9D
Weight 1kg
Price 190.0000
Quality Premium
Grain Type Long grains
Flavor Aromatic
Details
Amul Org Dehraduni Basmati Rice is a premium quality rice sourced from Dehradun, known for its long grains and aromatic flavor. It is packed in a 1kg bag, perfect for households and restaurants alike.

Key Features: - Premium quality Dehraduni Basmati Rice - Long grains and aromatic flavor - Packed in a 1kg bag

For whom: Ideal for anyone looking for high-quality basmati rice to elevate their meals. Perfect for rice enthusiasts, households, and restaurants.

Pros: - Premium quality rice with a rich aroma - Versatile and can be used in various rice dishes - Convenient 1kg packaging

Cons: - Might be on the pricier side compared to regular basmati rice brands

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Dehraduni Basmati rice's quality and packaging meet consumer expectations. Hindu Business Line, Financial Express
Brand Strength 20 10 Amul's strong brand reputation in India boosts consumer trust. Economic Times, Livemint
Category Momentum 20 15 Growing demand for premium rice varieties in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitive pricing compared to other premium basmati rice brands. Business Today, The Tribune
Competition 10 6 Facing competition from established and emerging basmati rice brands. The Hindu, India Today
Use-case Advantage 5 5 Versatile rice suitable for various Indian dishes and occasions. Outlook India
Final Market Score 100 66/100 (3.30/5) Amul Org Dehraduni Basmati Rice Bag, 1kg offers a competitive choice in the premium rice segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Dehraduni Basmati rice's quality and packaging meet consumer expectations.
    Sources: Hindu Business Line, Financial Express
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Amul's strong brand reputation in India boosts consumer trust.
    Sources: Economic Times, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium rice varieties in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to other premium basmati rice brands.
    Sources: Business Today, The Tribune
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established and emerging basmati rice brands.
    Sources: The Hindu, India Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile rice suitable for various Indian dishes and occasions.
    Sources: Outlook India
Summary
Amul Org Dehraduni Basmati Rice Bag, 1kg offers a competitive choice in the premium rice segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.190.00 Rs.190.00

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Amul Org Dehraduni Basmati Rice Bag, 1kg

Estimated Delivery: 2-3 days
In Stock COD

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Rs.190.00 Rs.190.00