Vedaka Red Rajma 500 G

0 reviews
Vedaka Red Rajma 500 G
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Amazon Brand - Vedaka Unpolished Red Rajma is a strong contender in the premium red rajma segment with its quality, pricing, and brand strength.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 6,718
Total / Avg 4.20★ 6,718
Consensus: 4.20★ from 6,718 total reviews
Rs.85.00 Rs.150.00
Best price from Amazon.in Amazon.in
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High quality unpolished red rajma with premium packaging Business Today, Hindu Business Line
Brand Strength 20 18 Amazon's strong brand reputation and trust in Indian market Livemint, Economic Times
Category Momentum 20 15 Growing demand for pulses due to health consciousness Mint, Business Standard
Price Positioning 20 10 Competitive pricing compared to other premium red rajma brands Financial Express, The Hindu
Competition 10 8 Facing competition from established local and national pulse brands India Today, CNBC TV18
Use-case Advantage 5 5 Versatile for various Indian dishes like rajma chawal Business Insider
Final Market Score 100 76/100 (3.80/5) Amazon Brand - Vedaka Unpolished Red Rajma is a strong contender in the premium red rajma segment with its quality, pricing, and brand strength.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High quality unpolished red rajma with premium packaging
    Sources: Business Today, Hindu Business Line
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Amazon's strong brand reputation and trust in Indian market
    Sources: Livemint, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for pulses due to health consciousness
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to other premium red rajma brands
    Sources: Financial Express, The Hindu
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from established local and national pulse brands
    Sources: India Today, CNBC TV18
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile for various Indian dishes like rajma chawal
    Sources: Business Insider
Summary
Amazon Brand - Vedaka Unpolished Red Rajma is a strong contender in the premium red rajma segment with its quality, pricing, and brand strength.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.85.00 Rs.150.00

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Amazon Brand - Vedaka Unpolished Red Rajma | 500 G | Premium Red Rajma

Estimated Delivery: 2-3 days
In Stock COD

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Rs.85.00 Rs.150.00