Vedaka Kolam Rice - Steamed 5 Kg

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Vedaka Kolam Rice - Steamed 5 Kg
Smart Rank ⓘ 78/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the superior taste and texture of Vedaka Kolam Rice, sourced from the best farms for a premium dining experience.
  • Packed hygienically, this rice retains its freshness and aroma, ensuring a delightful meal every time you cook.
  • Conveniently available in a 5 Kg pack, it's perfect for households, restaurants, and catering services alike.
  • While it may be pricier than non-branded options, the quality and flavor make it a worthwhile investment for rice lovers.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position Vedaka Kolam Rice well in the competitive Indian rice market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 849
Total / Avg 4.20★ 849
Consensus: 4.20★ from 849 total reviews
Rs.425.00 Rs.599.00
Best price from Amazon.in Amazon.in
Key Features
Category Rice
Pack Size 5 Kg
Quality Premium
Type Steamed
Packaging Hygienic
Taste Superior
Ideal For Households, Restaurants, Catering
Details
About Product: Amazon Brand - Vedaka Kolam Rice is a premium quality steamed rice that is sourced from the best farms to ensure superior taste and quality. It is packed hygienically to retain its freshness and aroma.

Key Features: - Premium quality Kolam rice - Steamed to perfection for enhanced taste and texture - Hygienically packed to maintain freshness - Available in a 5 Kg pack for convenience

For Whom: This product is ideal for those who appreciate high-quality rice for their meals. It is perfect for households, restaurants, and catering services.

Pros: - Superior taste and texture - Hygienically packed - Convenient 5 Kg pack size Cons: - May be slightly more expensive than non-branded options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Steamed rice gaining popularity due to convenience and health benefits Business Today, The Hindu
Brand Strength 20 18 Amazon's strong brand reputation and trust in Indian market Livemint, The Economic Times
Category Momentum 20 15 Growing demand for premium rice varieties in Indian market Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market The Financial Express, India Today
Competition 10 10 Facing competition from established rice brands and local varieties Hindustan Times, The Indian Express
Use-case Advantage 5 3 Suitable for daily consumption in Indian households The Times of India
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position Vedaka Kolam Rice well in the competitive Indian rice market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Steamed rice gaining popularity due to convenience and health benefits
    Sources: Business Today, The Hindu
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Amazon's strong brand reputation and trust in Indian market
    Sources: Livemint, The Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium rice varieties in Indian market
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: The Financial Express, India Today
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from established rice brands and local varieties
    Sources: Hindustan Times, The Indian Express
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Suitable for daily consumption in Indian households
    Sources: The Times of India
Summary
Strong brand and feature fit position Vedaka Kolam Rice well in the competitive Indian rice market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.425.00 Rs.599.00

 GO TO STORE GO TO STORE

Amazon Brand - Vedaka Kolam Rice | Steamed | 5 Kg

Estimated Delivery: 2-3 days
In Stock COD

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Rs.425.00 Rs.599.00