Vedaka Super Basmati 5 Kg

0 reviews

Smart Rank ⓘ 63/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy 100% pure basmati rice with an aromatic fragrance, perfect for elevating your everyday meals or special occasions.
Experience long grains with an average cooked length of more than 12mm, ensuring a fluffy texture for your dishes.
Indulge in the rich taste of super basmati rice, ideal for those who appreciate high-quality ingredients in their cooking.
While the price may be higher than some brands, the excellent quality and flavor make it a worthwhile investment for rice lovers.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Amazon Brand Vedaka Basmati Rice holds strong in competitive Indian rice market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	89
Total / Avg	4.40★	89

Consensus: 4.40★ from 89 total reviews

Rs.758.00 Rs.1,000.00

Best price from

Amazon.in

Key Features

Category	Rice
Weight	5 Kg
Grain Type	Long Grain
Cooked Rice Length	More Than 12mm
Fragrance	Aromatic
Quality	100% Pure Basmati
Taste	Rich
Usage	Everyday Meals & Special Occasions

Details

Key Features: - 100% pure basmati rice - Long grain with average cooked rice length more than 12mm - Aromatic fragrance - Super basmati rice for a rich taste

For whom: Ideal for anyone looking for high-quality basmati rice with a rich aroma and long grains. Perfect for everyday meals or special occasions.

Pros: - Excellent quality rice - Aromatic fragrance adds flavor to dishes - Long grain rice with a fluffy texture when cooked

Cons: - Some may find the price on the higher side compared to other brands - Packaging may not be resealable for long-term storage

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Long grain, aromatic fragrance, and ideal cooked rice length	Business Today, Financial Express
Brand Strength	20	10	Amazon Brand gaining trust in food products	Economic Times, Livemint
Category Momentum	20	15	Basmati rice demand growing in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitive pricing compared to other super basmati rice brands	The Hindu, India Today
Competition	10	6	Facing competition from established basmati rice brands	The Indian Express, CNBC TV18
Use-case Advantage	5	5	Versatile usage for various rice dishes	Outlook, Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Amazon Brand Vedaka Basmati Rice holds strong in competitive Indian rice market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Long grain, aromatic fragrance, and ideal cooked rice length

Sources: Business Today, Financial Express
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Amazon Brand gaining trust in food products

Sources: Economic Times, Livemint
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Basmati rice demand growing in Indian market

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitive pricing compared to other super basmati rice brands

Sources: The Hindu, India Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from established basmati rice brands

Sources: The Indian Express, CNBC TV18
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Versatile usage for various rice dishes

Sources: Outlook, Hindustan Times

Summary

Amazon Brand Vedaka Basmati Rice holds strong in competitive Indian rice market.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Amazon Brand - Vedaka Basmati Rice \| 5 Kg \| Long Grain \| Super Basmati Rice \| Aromatic Fragrance\| Average Cooked Rice Length More Than 12mm Estimated Delivery: 2-3 days In Stock	Rs.758.00 Rs.1,000.00 COD	GO TO STORE GO TO STORE
Amazon Brand - Vedaka Basmati Rice \| 5 Kg \| Long Grain \| Super Basmati Rice \| Aromatic Fragrance\| Average Cooked Rice Length More Than 12mm Estimated Delivery: 2-3 days In Stock COD