Aashirvaad Dosa Mix - 200g

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Aashirvaad Dosa Mix - 200g
Smart Rank ⓘ 80/100
Based on Market Score (80/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Prepare 20 crispy rice dosas in just 3 simple steps, making it a quick meal option for busy individuals and families.
  • Enjoy a fresh, homemade taste with no preservatives added, ensuring a healthier choice for your meals and snacks.
  • Each 200g pack is perfect for family meals or snacks, providing a convenient solution for breakfast or any time hunger strikes.
  • Customize your dosas with various toppings and fillings, allowing you to create unique flavors that suit your taste preferences.

Market-Based Score (India)

80/100 (4.00/5)
Good value
Aashirvaad Instant Mix Rice Dosa is a strong contender in the growing ready-to-eat market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 1,047
Total / Avg 4.00★ 1,047
Consensus: 4.00★ from 1,047 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and quick preparation process.
  • Produces crispy dosas with good texture.
  • Versatile mix suitable for various toppings and fillings.

⚠️ What to Watch

  • Taste may not match homemade dosas.
  • Some users experienced difficulty with consistency.
  • Packaging could be improved for resealability.
Rs.65.00 Rs.85.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Food
Pack Size 200g
Servings 20 Dosas
Preparation 3 Steps
Preservatives None
Customization Various Toppings
Target Audience Busy Individuals, Home Cooks, Families
Pros Quick, Versatile, Fresh Taste
Cons Limited Quantity, Not Traditional
Details


Key Features: - Quick and easy to prepare, making 20 crispy rice dosas in just 3 simple steps - No preservatives added, ensuring a fresh and homemade taste - Each pack contains 200g of instant mix rice dosa, perfect for a family meal or snack - Versatile and can be customized with various toppings and fillings for a unique taste

For whom: - Busy individuals looking for a convenient and delicious meal option - Home cooks who want to enjoy homemade dosas without the hassle of preparing batter from scratch - Families looking for a quick and tasty breakfast or snack option

Pros: - Easy and quick to make, perfect for a busy lifestyle - Versatile and customizable to suit individual tastes - Fresh and homemade taste without any preservatives added

Cons: - May not appeal to those who prefer traditional dosa batter made from scratch - Limited quantity in each pack, may not be sufficient for larger families

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product offers easy preparation and a popular dish, appealing to consumers. Market Research, Consumer Insights
Brand Strength 20 18 Aashirvaad is a well-established brand known for quality and trust. Brand Equity, HUL
Category Momentum 20 15 The ready-to-eat segment is growing rapidly in India due to convenience. Nielsen, Mintel
Price Positioning 20 15 Competitively priced for the target market, enhancing accessibility. Retail Analysis, Price Comparison
Competition 10 8 Moderate competition exists, but brand loyalty favors Aashirvaad. Market Share, Competitor Analysis
Use-case Advantage 5 4 Ideal for quick meals, catering to busy lifestyles of urban consumers. Consumer Behavior, Urban Trends
Final Market Score 100 80/100 (4.00/5) Aashirvaad Instant Mix Rice Dosa is a strong contender in the growing ready-to-eat market.
Market-Based Score
80/100 (4.00/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product offers easy preparation and a popular dish, appealing to consumers.
    Sources: Market Research, Consumer Insights
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Aashirvaad is a well-established brand known for quality and trust.
    Sources: Brand Equity, HUL
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The ready-to-eat segment is growing rapidly in India due to convenience.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced for the target market, enhancing accessibility.
    Sources: Retail Analysis, Price Comparison
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Moderate competition exists, but brand loyalty favors Aashirvaad.
    Sources: Market Share, Competitor Analysis
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick meals, catering to busy lifestyles of urban consumers.
    Sources: Consumer Behavior, Urban Trends
Summary
Aashirvaad Instant Mix Rice Dosa is a strong contender in the growing ready-to-eat market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.65.00 Rs.85.00

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Aashirvaad Instant Mix Rice Dosa, 200g Pack, Easy to Make 20 Crispy Rice Dosas in Just 3 Steps

Estimated Delivery: 2-3 days
In Stock COD

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