TATA Ghee 500ml - Pure & Organic

0 reviews
Smart Rank ⓘ 70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Lab tested on 600 parameters for purity and quality assurance
  • Certified organic, sourced from organically fed cows
  • Comes in a glass bottle for freshness and authenticity
  • Rich authentic taste, high in healthy fats for health-conscious buyers

Market-Based Score (India)

66/100 (3.30/5)
Decent
TATA Organic India Pure Cow Ghee 500ml is well-positioned in the growing Indian organic food market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 727
Total / Avg 4.00★ 727
Consensus: 4.00★ from 727 total reviews
Rs.198.00 Rs.279.00
Best price from Amazon.in Amazon.in
Key Features
Category Organic Ghee
Volume 500ml
Testing Lab tested on 600+ parameters
Certification Certified Organic
Packaging Glass Bottle
Source Sourced from organically fed cows
Taste Rich and authentic
Fat Content High in healthy fats
Details


Key Features: - Lab tested on 600 parameters to ensure purity and quality - Certified organic product, sourced from organically fed cows - Comes in a glass bottle to maintain freshness and authenticity - Rich and authentic taste, perfect for adding flavor to dishes - High in healthy fats, making it a better alternative to regular cooking oils

For whom: This product is perfect for health-conscious individuals who are looking for a high-quality, organic cow ghee to add to their diet. It is also ideal for those who appreciate the authentic taste and goodness of traditional ghee.

Pros: - Lab tested for purity and quality - Certified organic product - Comes in a glass bottle for freshness - Rich and authentic taste - High in healthy fats

Cons: - May be more expensive than non-organic ghee options - Not suitable for those with dairy allergies or intolerances

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Extensive lab testing on 600 parameters and organic certification align well with market trends Business Today, The Hindu
Brand Strength 20 10 TATA's strong brand reputation and trust in the Indian market Business Standard, Livemint
Category Momentum 20 15 Growing demand for organic and healthy food products in Indian market Mint, ET
Price Positioning 20 10 Competitively priced for a premium organic product in the Indian market CNBC, Forbes India
Competition 10 6 Facing competition from established organic ghee brands in India Business Insider, Moneycontrol
Use-case Advantage 5 5 Authentic taste and rich in healthy fats cater to health-conscious consumers The Economic Times
Final Market Score 100 66/100 (3.30/5) TATA Organic India Pure Cow Ghee 500ml is well-positioned in the growing Indian organic food market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Extensive lab testing on 600 parameters and organic certification align well with market trends
    Sources: Business Today, The Hindu
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: TATA's strong brand reputation and trust in the Indian market
    Sources: Business Standard, Livemint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic and healthy food products in Indian market
    Sources: Mint, ET
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a premium organic product in the Indian market
    Sources: CNBC, Forbes India
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established organic ghee brands in India
    Sources: Business Insider, Moneycontrol
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Authentic taste and rich in healthy fats cater to health-conscious consumers
    Sources: The Economic Times
Summary
TATA Organic India Pure Cow Ghee 500ml is well-positioned in the growing Indian organic food market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.198.00 Rs.279.00

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Rs.198.00 Rs.279.00