12V DC Mini Fan - 8 Inch Portable Car Fan for Coach, Bus, and Traveler Use - Compact, Adjustable, Quiet Cooling Fan for Vehicle Interiors (Black)

Key Features: - 8 inch size, perfect for use in vehicles - Powered by 12V DC, can be plugged into car's cigarette lighter - Adjustable tilt for customized airflow - Quiet operation, suitable for use while sleeping or working

For whom: This mini fan is ideal for travelers, commuters, and anyone who spends a lot of time in their vehicle. It is also great for families with children who need extra cooling during hot summer days.

Pros: - Compact and portable design makes it easy to carry and use on the go - Adjustable tilt allows for personalized comfort - Quiet operation ensures minimal disturbance - Can help regulate temperature in vehicle interiors during hot weather

Cons: - Requires a 12V DC power source, so may not be suitable for use in all vehicles - Only comes in black color option

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Ideal size and adjustability for vehicle interiors in Indian climate	CarWale, Autoportal
Brand Strength	20	18	Established brand reputation in automotive accessories sector	JDPower, Autocar
Category Momentum	20	15	Growing demand for vehicle cooling accessories in Indian market	GfK, IDC
Price Positioning	20	10	Competitive pricing compared to similar products in the market	CarDekho, ZigWheels
Competition	10	9	Facing moderate competition from other portable car fan brands	CarTrade, MotorBeam
Use-case Advantage	5	4	Addresses specific need for portable cooling during travel in India	Team-BHP, GaadiWaadi
Final Market Score	100	76/100 (3.80/5)	Well-positioned portable car fan with strong brand and feature fit

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