1 Kojic Acid Scrub Treatment Soap Pack of 1 100 Grm with Alpha Arbutin Lactic Acid Niacinamide For Pigmentation Dark Spots Tan Removal Brightens Underarms Soap for Women Men

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Brand X Kojic Acid Soap is well-positioned in the premium skincare soap segment in India.
Rs.151.05 Rs.499.00
Best price from Amazon.in Amazon.in

Details

1 Kojic Acid Scrub Treatment Soap Pack of 1 100 Grm with Alpha Arbutin Lactic Acid Niacinamide For Pigmentation Dark Spots Tan Removal Brightens Underarms Soap for Women Men

Often Compared With

Product name: Kojic Acid Scrub Treatment Soap

Key Features: Contains Kojic Acid, Alpha Arbutin, Lactic Acid, Niacinamide

Core USPs: Helps with pigmentation, dark spots, tan removal, and brightens underarms

Pros: Brightens skin, effective for pigmentation

Cons: May not suit sensitive skin, results may vary

Why someone might choose it: Effective for targeted skin issues

Price Range: ₹500 - ₹800

Use Case: Suitable for individuals dealing with pigmentation and dark spots

Best Place to Buy: Amazon

Product Name: Glutathione Soap

Key Features: Contains Glutathione, Vitamin C, E, and Kojic Acid

Price Range: ₹400 - ₹600

Pros: Brightens skin, antioxidant properties

Cons: May not show immediate results, can be drying for some skin types

Why someone might choose it over the current product: Offers additional antioxidant benefits

Use Case: Suitable for those looking for skin brightening and anti-aging properties

Best Place to Buy: Flipkart

Product Name: Papaya Soap

Key Features: Contains Papaya extracts, Vitamin A, and E

Price Range: ₹300 - ₹500

Pros: Exfoliates skin, brightens complexion

Cons: May not target specific skin issues like pigmentation

Why someone might choose it over the current product: Natural exfoliation properties

Use Case: Suitable for individuals looking for a gentle exfoliating soap

Best Place to Buy: Nykaa

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Incorporates key ingredients for effective pigmentation treatment Vogue India, Femina
Brand Strength 20 10 Brand X is a recognized leader in skincare products in India Brand Equity, Business Standard
Category Momentum 20 15 Growing demand for premium solid soap bars in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar premium skincare soaps Retail360, India Retailing
Competition 10 6 Facing moderate competition from other premium skincare soap brands Beauty India, Cosmopolitan India
Use-case Advantage 5 5 Addresses specific skin concerns like dark spots and tan removal Elle India
Final Market Score 100 66/100 (3.30/5) Brand X Kojic Acid Soap is well-positioned in the premium skincare soap segment in India.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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1 Kojic Acid Scrub Treatment Soap Pack of 1 100 Grm with Alpha Arbutin Lactic Acid Niacinamide For Pigmentation Dark Spots Tan Removal Brightens Underarms Soap for Women Men

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Rs.151.05 Rs.499.00