THE STYLE SUTRA Chinese Jump Rope for Kids Girls Skipping Band for Games Party Favors Indoor Stitching Color

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Smart Rank ⓘ 32/100
Based on Market Score (54/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

54/100 (2.70/5)
Mixed
A competitive product in a growing segment, appealing to budget-conscious parents.

Reviews across marketplaces

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amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.975.00 Rs.1,475.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Made of durable elastic material - Bright and colorful stitching design - Perfect for indoor games and parties - Promotes physical activity and coordination

For Whom: The Style Sutra Chinese Jump Rope is ideal for kids and girls who love to stay active and have fun. It's great for all skill levels and can be enjoyed both indoors and outdoors.

Pros: - Encourages physical activity - Promotes coordination and balance - Colorful and fun design - Great for parties and gatherings

Cons: - Elastic material may stretch over time - Not suitable for very young children due to small parts

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 15 The product features align well with current trends in children's outdoor and indoor activities. ToyAssociation, MarketWatch
Brand Strength 20 8 Brand recognition in the toy segment is crucial, but many brands are still emerging in India. Nielsen, Mint
Category Momentum 20 10 The market for children's toys is growing steadily in India, driven by increasing disposable incomes. Statista, IBEF
Price Positioning 20 12 The pricing is competitive for the Indian market, appealing to budget-conscious parents. EconomicTimes, BusinessStandard
Competition 10 6 The market has moderate competition, with several established and new entrants. BusinessToday, ETRetail
Use-case Advantage 5 3 The product serves a niche use-case but has potential for broader appeal in party settings. HBR, Forbes
Final Market Score 100 54/100 (2.70/5) A competitive product in a growing segment, appealing to budget-conscious parents.
Market-Based Score
54/100 (2.70/5)
  • Spec/Feature Fit 15/25
    Weight: 25
    Contribution: 15
    Rationale: The product features align well with current trends in children's outdoor and indoor activities.
    Sources: ToyAssociation, MarketWatch
  • Brand Strength 8/20
    Weight: 20
    Contribution: 8
    Rationale: Brand recognition in the toy segment is crucial, but many brands are still emerging in India.
    Sources: Nielsen, Mint
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: The market for children's toys is growing steadily in India, driven by increasing disposable incomes.
    Sources: Statista, IBEF
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: The pricing is competitive for the Indian market, appealing to budget-conscious parents.
    Sources: EconomicTimes, BusinessStandard
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: The market has moderate competition, with several established and new entrants.
    Sources: BusinessToday, ETRetail
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: The product serves a niche use-case but has potential for broader appeal in party settings.
    Sources: HBR, Forbes
Summary
A competitive product in a growing segment, appealing to budget-conscious parents.

Price Comparison

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Rs.975.00 Rs.1,475.00

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THE STYLE SUTRA Chinese Jump Rope for Kids Girls Skipping Band for Games Party Favors Indoor Stitching Color

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Rs.975.00 Rs.1,475.00