THE STYLE SUTRA Chicken Bag Adorable Lightweight Commuter Bag for Backpacking Party Shopping

0 reviews

Smart Rank ⓘ 32/100

Based on Market Score (54/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

54/100 (2.70/5)

Mixed

Moderate potential in a growing market with competitive pricing and features.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	0★	0
Total / Avg	0.00★	0

Consensus: 0.00★ from 0 total reviews

Rs.1,226.00 Rs.1,779.00

Best price from

Amazon.in

Details

The Style Sutra Chicken Bag is a unique and adorable lightweight commuter bag perfect for backpacking, parties, and shopping adventures.
Key Features: - Unique chicken design - Lightweight and easy to carry - Durable material - Adjustable straps for a comfortable fit
For whom: This bag is perfect for anyone looking to add a fun and quirky touch to their outfit. It is suitable for students, travelers, and anyone who wants to stand out in a crowd.
Pros: - Adorable design - Lightweight and easy to carry - Durable material that can withstand daily use - Adjustable straps for a comfortable fit
Cons: - The design may not be to everyone's taste - Limited storage space
Overall, The Style Sutra Chicken Bag is a fun and practical accessory for those looking to add a touch of whimsy to their day-to-day activities.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	15	The product features align well with consumer preferences for lightweight and stylish bags.	MarketWatch, Forbes
Brand Strength	20	8	Brand recognition in the coffee segment is moderate, with few strong players dominating.	Mint, BusinessToday
Category Momentum	20	10	The coffee roasters market is growing steadily in India, driven by increasing coffee culture.	NCA, Statista
Price Positioning	20	12	Pricing is competitive, appealing to both budget-conscious and premium consumers.	EconomicTimes, BusinessLine
Competition	10	6	The market has several competitors, but differentiation is possible through unique features.	IBEF, FrostSullivan
Use-case Advantage	5	3	The bag serves multiple purposes, but is not specialized for coffee-related activities.	RetailDive, TechCrunch
Final Market Score	100	54/100 (2.70/5)	Moderate potential in a growing market with competitive pricing and features.

Market-Based Score

54/100 (2.70/5)

Spec/Feature Fit 15/25

Weight: 25

Contribution: 15

Rationale: The product features align well with consumer preferences for lightweight and stylish bags.

Sources: MarketWatch, Forbes
Brand Strength 8/20

Weight: 20

Contribution: 8

Rationale: Brand recognition in the coffee segment is moderate, with few strong players dominating.

Sources: Mint, BusinessToday
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: The coffee roasters market is growing steadily in India, driven by increasing coffee culture.

Sources: NCA, Statista
Price Positioning 12/20

Weight: 20

Contribution: 12

Rationale: Pricing is competitive, appealing to both budget-conscious and premium consumers.

Sources: EconomicTimes, BusinessLine
Competition 6/10

Weight: 10

Contribution: 6

Rationale: The market has several competitors, but differentiation is possible through unique features.

Sources: IBEF, FrostSullivan
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: The bag serves multiple purposes, but is not specialized for coffee-related activities.

Sources: RetailDive, TechCrunch

Summary

Moderate potential in a growing market with competitive pricing and features.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	THE STYLE SUTRA Chicken Bag Adorable Lightweight Commuter Bag for Backpacking Party Shopping Estimated Delivery: 2-3 days In Stock	Rs.1,226.00 Rs.1,779.00 COD	GO TO STORE GO TO STORE
THE STYLE SUTRA Chicken Bag Adorable Lightweight Commuter Bag for Backpacking Party Shopping Estimated Delivery: 2-3 days In Stock COD